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Goal 12—Maximize the efficiency and effectiveness of the City's commissions, committees, <br /> and processes related to economic and community development. <br /> Priority: Medium <br /> Year Initiated: 2012 <br /> 2012 Action Items <br /> • EDC approved a 2012 Work Plan to align EDC work and agendas to City Council goals. <br /> Thus far in 2012, the EDC and staff have been working on EDC work plan goals <br /> including TCAAP development, new member recruitment, website redesign project, <br /> gateway signs, B-2 Implementation Plan,tax increment financing policy, and business <br /> outreach. <br /> • Held an EDA meeting to begin consideration of EDA authority and role. <br /> Goal 13—Foster civic pride and an awareness of the City's distinct character and <br /> attributes. <br /> Priority: High/Medium <br /> Year Initiated: 2011/2012 <br /> 2012 Action Items <br /> • Priority locations identified for installation of gateway signs in 2011 and 2012. <br /> • Gateway sign contractor chosen and initial design reviewed by City Council. <br /> • Reviewed and approved plans for Walgreens development that are consistent the B-2 <br /> District Guiding Plan and design standards. <br /> • Approved contract for design, hosting, and support of the new City website. <br /> • Staff and website ad hoc committee completed a draft website navigation, homepage and <br /> department page layouts, and secured a new user-friendly URL. <br /> • Contracted with a professional photographer for photos that will be used on the new <br /> website and for City publications such as the newsletter and recreation program guide. <br /> • Researched options for an on-line video tour of the City to promote the City's business <br /> environment, residential neighborhoods, and quality of life. <br /> Goal 14—Develop relationships with the business community and establish a reputation as <br /> a business- and development-friendly City. <br /> Priority: Medium <br /> Year Initiated: 2011/2012/2013 <br /> 2012 Action Items <br /> • Joined the Arden Hills-Shoreview Rotary Club to foster business relationships. <br /> • Worked with the EDC to outline and draft content for the Business section of the new <br /> City website. <br /> City of Arden Hills <br /> City Council Work Session July 30, 2012 <br /> Page 2 of 3 <br />