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December 19, 2011, City Council Work Session Minutes Gateway Signs Discussion Community Development Director Hutmacher explained that the Council and the Economic Development Commission (EDC) have been working on Gateway Signs for several years. The installation of gateway signs is a Council goal for 2012 and the estimated time to complete the goal-is three years. Community Development Director Hutmacher stated that at the April 18, 2011, Work Session, the Council reviewed previous sign proposals and the majority of the Council supported a high-quality, masonry-base sign at a cost of up to $25,000. Councilmembers also supported the installation of four to eight signs over the next few years at the priority locations identified by the EDC as listed below: • Highway 96 at Round Lake Boulevard • Highway 96 at Lexington Avenue • County Road E2 at I-35W • County Road E at Highway 51 • County Road E at Lexington Avenue (Arden Plaza) • County Road D at Cleveland Avenue • Lake Johanna Boulevard at the Roseville border(triangle parcel) • Lexington Avenue at the Roseville border Community Development Director Hutmacher explained that the CIP designates $65,000 for gateway sign installation in 2012 which assumes two signs at a cost of$25,000 each and a sign face at Arden Plaza for a cost of $15,000 (the developer has agreed to pay for the sign base.) Based on discussions with the EDC and Councilmembers, staff recommends that two of the three 2012 gateway signs be installed at: • the triangle parcel at the intersection of County Road D and Lake Johanna Boulevard, • Arden Plaza at the intersection of Lexington Avenue and County Road E Community Development Director Hutmacher asked Council the following: • What are the Council's preferred 2012 sign locations? • If the Council chooses to move forward with a sign on the triangle parcel in 2012, are any other improvements desired? Per the City's agreement with Presbyterian Homes, the site will be cleared and seeded. In the past the triangle parcel has been used for a farmer's stand. Does the Council want to see that use continue and, if so, should the site be improved with parking or additional landscaping? • Does the Council prefer a stone or brick base sign? • Does the Council want to direct staff to obtain estimates for sign work? Councilmember Holden commented that different bases for each sign should be considered depending on the sign location.