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Attachment A <br /> into public art and placemaking in a cost effective way throughout development of the <br /> site. <br /> e. Sustainability Impact: Placemaking and community building <br /> f. local artists, Ramsey County, and the Joint Development Authority are stakeholders for <br /> this project. <br /> 20. Strategic Communications Plan for TCAAP Redevelopment Project <br /> a. Project Lead: Ramsey County <br /> b. The TCAAP project requires ongoing,transparent, participative communication with <br /> residents, businesses and property owners in Ramsey County,and immediately <br /> surrounding the site. People will be naturally curious about the project, and there are <br /> also significant opportunities to clarify and correct inaccurate information about the site <br /> that persists. <br /> c. What issues are important to stakeholders living around the site, and in the broader <br /> Ramsey County community? How can positive stories (i.e. environmental reinvestment, <br /> increasing tax base,adding living wage jobs) influence community support for the <br /> project? What is the best and most effective way to reach these groups on a consistent, <br /> factual basis? <br /> d. Deliverable: In conjunction with an existing project led by Kate Knuth, Humphrey Policy <br /> Fellow, develop a strategic communication plan that can be used by laypeople to <br /> explain the importance of this project, empower community involvement in problem <br /> solving, and identify issues of importance to the community at large. Build momentum <br /> and support through branding and marketing studies and plans for the site as a whole, <br /> working in conjunction with the City's Master Plan. Report frequently to the Joint <br /> Development Agency (JDA). <br /> e. Sustainability Impact: Creation of sustained, community-driven support for the project <br /> as a whole; education around the importance of diverse tax base that generates <br /> positive outcomes in the form of job creation, passive and active green space, economic <br /> diversity, private investment, and long-term growth that is beneficial to the community, <br /> its residents and future opportunities. <br /> f. City of Arden Hills, Ramsey County, Community Stakeholders <br />