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ARDEN HILLS CITY COUNCIL—NOVEMBER 25, 2013 5 <br /> MOTION: Councilmember Holden moved and Councilmember McClung seconded a <br /> motion to award the 2014 Tree Removal Contract to Precision Land and Tree. <br /> The motion carried (5-0). <br /> 7. PUBLIC HEARINGS <br /> None. <br /> 8. NEW BUSINESS <br /> A. Planning Case 13-018 Gradient Financial Site Plan Review — Sign Standard <br /> Adjustment <br /> City Planner Streff reported that this request would allow for a deviation from the Sign Code to <br /> increase the amount of wall signage on the Gradient Financial Building from sixty(60) square feet <br /> to one hundred and twenty-six (126) square feet. <br /> City Planner Streff explained that Gradient Financial has expressed concerns about the visibility <br /> of their corporate headquarters located at the corner of Lexington Avenue and County Road F. <br /> The applicant has stated that the sixty (60) square feet of wall signage that is allowed by the Code <br /> for Sign District 6 is not proportionately adequate for a structure of this size and corner lot <br /> location along two main roadways. By increasing the amount of wall signage the applicant is <br /> hoping to improve the overall appearance of the building while increasing its visibility to the <br /> traveling public. <br /> City Planner Streff stated that in order to address this concern, Gradient Financial is proposing to <br /> increase the amount of permitted wall signage by sixty-six (66) square feet for a total of one <br /> hundred and twenty-six (126) square feet. At this time, the applicant is proposing one (1) wall <br /> sign that would measure approximately twenty-one (21) feet by six (6) feet, an area of one <br /> hundred and twenty-six (126) square feet. The proposed sign would be positioned on the northeast <br /> side of the building, being primarily visible by traffic traveling north on Lexington Avenue. <br /> City Planner Streff indicated that the proposed non-illuminated wall sign would be designed <br /> with reverse channel letters constructed with aluminum and painted dark bronze. Fourteen (14) <br /> individual letters, each being two (2) feet in height, forming the name "Gradient Center"would be <br /> installed and individually fastened to the exterior of the building. In addition to this lettering, a <br /> sign measuring six (6) feet wide by six (6) feet in height would create Gradient's logo and would <br /> be installed adjacent to the text for"Gradient Center". <br /> City Planner Streff reviewed the Plan Evaluation and existing signage. He explained that the <br /> Planning Commission reviewed this application at their November 6, 2013, meeting and have <br /> offered the following findings of fact for the Council's consideration: <br /> 1. The property is located in the I-1 Limited Industrial District. <br /> 2. The property is located in Sign District 6. <br /> 3. In Sign District 6, wall signage up to sixty (60) square feet and freestanding signage up to <br /> forty-five (45) square feet is permitted. <br />