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ARDEN HILLS PLANNING COMMISSION JUNE 5, 20134 not exist for the E Street Flats sign, the applicant is looking to maintain aesthetic consistency between the two signs and has not included the base material on the sides of this sign. Sign District 4 1201 County Road E Wall Signage County Rd E Frontage PUD Amendment Sign Type (Permitted) (Proposed) WALL Max Total Area (Includes 200 SF 325.5 SF E Street Flats building and 3 retail tenants) Max Height None - Lighting (a) E/I/B Backlit (a) E = external, I = internal, B = backlit Community Development Intern Bachler stated properties in Sign District 4 are permitted a total of 50 square feet of wall signage. In multi-tenant buildings or sites, the permitted sign area may be installed by each individual business establishment that has some exclusive use of the primary level of the building. The Sign Code does not directly address the use of wall signage by property owners of multi-tenant buildings for the purpose of branding the property. Community Development Intern Bachler commented the applicant is proposing 87.5 square feet of wall signage for the largest retail bay, which exceeds the requirements by 27.5 square feet. This request is justified given that the tenant will occupy 114 feet of frontage. While there are no guidelines on permitted wall signage for property owners, the proposed E Street Shoppes sign, measuring 34 square feet, is less than what an individual business establishment would be allowed and is deemed reasonable in this case. All other proposed wall signage for the E Street Shoppes building meets the Sign Code requirements. Community Development Intern Bachler indicated the applicant is requesting an additional 54 square feet of wall signage for the E Street Flats building. A total of 104 square feet of wall signage is proposed. This request for flexibility is reasonable because the size of the building and the large building setbacks from the public streets make signage difficult to see. The building is set back approximately 360 feet from Lexington Avenue and 70 feet from County Road E. The proposed wall signs would cover approximately 2.3% of the east building façade and 0.5% of the south building façade. Sign District 4 1201 County Road Auxiliary Signage County E Frontage E Sign Type (Permitted) PUD Amendment (Proposed) AUXILIARY Max area per sign 8 SF 3 SF