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______________________________________________________________________________ <br />City of Arden Hills <br />Economic Development Authority Meeting January 26, 2015 <br /> <br />Page 2 of 3 <br /> Demonstrate to businesses that the community appreciates their presence <br /> Help existing businesses solve immediate problems <br /> Increase businesses’ ability to compete in regional, national, and global markets <br /> Establish a strategic plan for economic development <br /> Build community capacity to sustain growth and development over the long term <br /> <br />BRE programs are usually organized around a phased process of completing research, analyzing <br />results and identifying issue areas, and implementing priority projects. Before this however, the <br />community needs to coalesce around a set of goals for the BRE initiative. For example, programs <br />can be city-wide efforts or can have a more limited scope looking at a specific industry sector, <br />such as manufacturing, or a particular business district. <br /> <br />The focus of step one is gathering information on current conditions in the business community. <br />This is completed by relying on existing economic data sources and conducting interviews with <br />selected businesses using a survey instrument. A leadership group comprised of elected officials, <br />city staff, residents, and members of the business community is usually responsible for <br />completing these interviews. <br /> <br />In step two, community strengths and weaknesses are identified through an analysis of the <br />collected research. This review process also allows cities to address short-term problems that <br />may come up in the business interviews, such as the threat of a business relocating to another <br />community. A summary report is completed that highlights issue areas and makes suggestions <br />for actions to respond. <br /> <br />The final step of a BRE program is implementation. Following the review of the summary report <br />and deliberation by the City Council, priority projects are selected. Publicity is important during <br />this phase to demonstrate to the business community that concrete steps are being taken to <br />address their concerns. Following the completion of these steps, it is beneficial for a community <br />to develop a business visitation cycle in order to maintain an ongoing BRE effort. <br /> <br /> <br />Discussion <br /> <br />Staff completed a ten-week long course with the University of Minnesota Extension in 2014 on <br />developing a local BRE program. This class focused on the economic benefits of undertaking <br />these initiatives and on the BRE services available through the Extension office. Following the <br />completion of this course, staff contacted three cities in the metro that have contracted with the <br />Extension on BRE programs to ask for feedback on these efforts. Staff also reached out to the <br />Saint Paul Area Chamber of Commerce, which has a long history of providing BRE services to <br />the communities it serves in suburban Ramsey County. As one of the founding members of the <br />Minnesota Chamber of Commerce “Grow Minnesota!” BRE program, they have helped <br />contribute to more than 8,200 business visits, which have resulted in direct assistance to over <br />1,200 companies. <br />