Laserfiche WebLink
5) Community Awareness <br /> . The third leg of the economic development is the community itself. If <br /> the citizens understand the vision for economic development they will <br /> be much more supportive of an economic development mission. <br /> Incorporating citizen support for economic development will require <br /> that they be informed of the economic development focus of Arden <br /> Hills. This will be accomplished by amending the Mayor's already well <br /> received newsletter to include a section on economic development <br /> 6) Redevelopment Director <br /> As a land locked community, Arden Hills is no longer able to stimulate <br /> economic growth through the annexation of additional space. The <br /> goal for the community now is to optimize the space available to them. <br /> Even as the TCAAP project is developed, the need to be more actively <br /> involved in the redevelopment of Arden Hills is still present. This <br /> position would be strongly skilled in the ability to take existing <br /> properties and convert them to new investment and job creation <br /> opportunities. <br /> Product (The Community of Arden Hills) <br /> • The next most important component of an economic development program is <br /> the product itself. In a similar fashion to a business taking their product to <br /> market, the community needs to look at itself as a product that is being <br /> bought, improved and resold over and over again. Enhancing the quality of <br /> the product works directly at improving the customer's satisfaction of the <br /> buying experience. Activities recommended for consideration in improving <br /> the product include: <br /> 7) Gateway Plan. <br /> Visitors to Arden Hills are often in the community before they realize <br /> they are arrived. It is easy to move from a neighboring community <br /> without realizing that one has entered Arden Hills. The paths along <br /> which one moves into and out of a community are referred to as the <br /> gateways. Arden Hills would be well served by placing modern <br /> welcome signs at its gateway entrances greeting visitors and <br /> residents. <br /> • <br /> Strategic Plan for Economic Development Page 8 of 20 <br /> "Metro-inet_us\ardenhills\Admin\Committees\Economic Development Commission\AH Strategic Plan-Final 5-16-07.doc <br />