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A New Means: Get Better, Not Cheaper <br /> A new goal requires new means. In the old economy, places sought to get <br /> big by "getting cheap." In the New Economy, the key to success is to "get <br /> better." Policy makers used to believe that a low-cost environment was the <br /> key to success and that making investments to create a high-quality physical <br /> environment just raised costs and drove away business. That's why <br /> communities focused on physical infrastructure, below market-rate financing <br /> and tax holidays for big industrial and commercial projects, and marketing <br /> and incentives to attract industry. The result was often low-wage jobs and <br /> companies that were just as likely to leave after a decade for even cheaper <br /> pastures. <br /> In the New Economy, the path to raising wages and quality of life is in <br /> ensuring a technologically advanced infrastructure, boosting the skills of the <br /> region's workforce, creating fast and responsive government, ensuring a high <br /> quality of life - including a high-quality physical environment that is attractive <br /> to knowledge workers - and developing a responsive, efficient government. <br /> This is not to say that fiscal discipline should not be a cornerstone of <br /> government in the New Economy. But a low-cost environment with a poor <br /> quality of life is not the ticket to success. <br /> In the New Economy, communities need to shift their focus from <br /> providing tax breaks and other subsidies to investing in the skills of <br /> the workforce, a vibrant infrastructure for technological innovation, <br /> and a superb quality of life. <br /> Rather than simply trying to cut costs or react to each new economic <br /> gyration, communities should instead invest in the foundation areas for <br /> growth in the New Economy. A progressive, innovation-oriented metropolitan <br /> area policy framework for the New Economy should rest on five <br /> cornerstones: <br /> Strategic Plan for Economic Development Page 8 of 23 <br /> P g <br /> Draft—Subject to Approval and Adoption <br />