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<br />City of Arden Hills <br />Economic Development Commission March 5, 2014 <br /> <br />Page 1 of 1 <br /> <br /> <br /> <br /> <br /> <br /> <br />MEMORANDUM <br /> <br />DATE: March 5, 2014 EDC Agenda Item 4.B <br /> <br />TO: Economic Development Commission Chair and Commissioners <br /> <br />FROM: Jill Hutmacher, Community Development Director <br /> <br />SUBJECT: City Video Tour <br /> <br />Requested Action <br /> <br />Provide direction on content for the City video tour. <br /> <br />Discussion <br /> <br />The EDC has discussed creating a short (approximately three minutes) City video tour that could <br />be posted on the website and that could be used as an economic development tool highlighting <br />the City’s businesses and business districts as well as community assets that encourage private <br />investment. The City video tour was included as a work task in the fourth quarter of 2013, <br />however workloads related to TCAAP and staffing changes prevented the task from being <br />accomplished. <br /> <br />At the January 27, 2014, joint EDA/EDC work session meeting, Commissioners recommended <br />prioritizing the City video tour. Staff has been in contact with CTV which anticipates that most <br />of the work could be accomplished within the 100 labor hours that are included in the City’s <br />contract with CTV. <br /> <br />Staff plans to work with CTV to complete filming during the Spring and Summer months and to <br />complete the entire project prior to the end of the year. Over the next few months, staff will be <br />working with CTV on the project outline and draft narrative. <br /> <br />Staff requests EDC direction on content for the video tour including: <br />1. What are the primary economic development strengths and opportunities that should be <br />conveyed? <br />2. What specific businesses, business districts, views, or locations should be filmed to give a <br />positive impression of economic development in Arden Hills? <br />3. To what extent should non-business assets such as neighborhoods, parks, and schools be <br />featured?