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DATE: July 16, 2018 <br /> <br />TO: Honorable Mayor and City Councilmembers <br /> <br />FROM: Dave Perrault, City Administrator <br /> <br />SUBJECT: SLWA Follow Up <br /> <br />Budgeted Amount: Actual Amount: Funding Source: <br />N/A N/A N/A <br /> <br />Council Should Consider <br /> <br />The Council should provide further direction regarding future marketing materials for the <br />Service Warranty Lines of America (SLWA) marketing partnership. <br /> <br />Background <br /> <br />At the June 11, 2018 City Council meeting the City Council directed staff to bring back the <br />SLWA marketing agreement for further discussion. Per the agreement, the City is obligated to <br />do at least two campaigns per year for three years. The original agreement allows the company <br />to use the City’s logo. The next mailing is set for the fall (dates have not yet been set). If the <br />City would like SLWA to change their marketing material, one option SLWA presented was a <br />co-branded mailing (see Attachment A). SLWA is willing to consider other options at the City’s <br />request, but would still like the City to commit to future mailings. <br /> <br />Attachment <br /> <br />Attachment A: Co-Logo Mailing Example <br />AGENDA ITEM –1B <br /> <br /> MEMORANDUM <br />