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<br /> <br /> <br />AGENDA ITEM – 1B <br /> <br /> MEMORANDUM <br /> <br /> <br />DATE: August 13, 2018 <br /> <br />TO: Honorable Mayor and City Councilmembers <br /> Dave Perrault, City Administrator <br /> <br />FROM: Dawn Skelly, Communications Coordinator <br /> <br /> <br />SUBJECT: Website Upgrade Project <br /> <br />Budgeted Amount: Actual Amount: Funding Source: <br /> N/A N/A N/A <br /> <br /> <br />Council Should Consider <br /> <br />Providing direction regarding the new website greyscale design and color palettes as proposed by <br />CivicPlus. <br /> <br />Background <br /> <br />The City has an opportunity to extend its brand to be more reflective of the City as a whole and <br />to include its vision for future development. As the “face” of the City, the website is an <br />important leading communications vehicle. Decisions regarding look and feel could be extended <br />to other City communications applications. For example, the Council could decide to add colors <br />to the City color palette, without changing the City logo, and those colors could be standardized <br />and incorporated in the website, newsletter, brochures, etc. <br /> <br />The current logo and color will not change, but the Council could choose to add colors to the <br />City’s color palette that are complementary. Civic Plus provided three palette options. Additional <br />palette ideas were sent to the design team at Civic Plus and included in the presentation. <br /> <br />Attachments <br /> <br />Attachment A: PowerPoint