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PUBLIC HEARING — 9C <br />,--`iIZEN HILLS <br />MEMORANDUM <br />DATE: September 23, 2019 <br />TO: Honorable Mayor and City Councilmembers <br />Dave Perrault, City Administrator <br />FROM: Mike Mrosla, Community Development Manager/City Planner <br />SUBJECT: Planning Case #19-008 Drive -Through Menu Board Sign Code Text <br />Amendment - Public Hearing Required <br />Applicant: Expedite The Diehl <br />Property Location: 1313 County Rd. E <br />Request: Sign Code Text Amendment <br />Budgeted Amount: Actual Amount: Funding Source: <br />N/A N/A N/A <br />For Council Consideration <br />Hold the required public hearing for the proposed Sign Code Text Amendment. The City <br />Council will be asked to make a formal decision regarding the application under Agenda Item <br />l oc. <br />Background <br />Expedite The Diehl has submitted an application for a Sign Code Text Amendment on behalf of <br />McDonalds. The Applicant is requesting a Sign Code Text Amendment that would allow for <br />dynamic display menu board signs at drive-through facilities. <br />Over the last few years drive-through facilities have moved away from the traditional changeable <br />copy drive-through menu boards to dynamic displays. Dynamic display signs are becoming the <br />preferred method of internal and exterior menu boards. All of the existing drive-through menu <br />boards in the community consist of changeable paper copies and are backlit by traditional bulbs. <br />In the past staff has utilized free standing sign requirements or designated the signs as incidental <br />signs. An incidental sign is any sign that is generally not understandable or readable from the <br />property other than where the sign is located, such as from an adjacent property or a public street. <br />Upon review, the majority of existing drive-through menu board signs were approved as incidental <br />signs and were not evaluated as they were located out of view. The proposed amendment would <br />require staff to review menu boards. <br />City of Arden Hills <br />City Council Meeting for September 23, 2019 <br />Page 1 of 2 <br />