02-18-2020-WS - Laserfiche WebLink

Home Browse Search

ARDEN HILLS CITY COUNCIL WORK SESSION — FEBRUARY 18, 2020 2 of Local Government and the Chamber of Commerce. She reported CTV would be hosting Lunch and Learn events in 2020 in order to pass along industry information onto its partner cities. CTV Municipal Media Coordinator Jared Wiedmeyer commented further on the core services CTV was providing to the City of Arden Hills which included recording meetings and webcasting these meetings on the CTV's website. He discussed a new video concept that would be explored in 2020 to improve community engagement. He explained CTV worked just over 120 hours in Arden Hills in 2019. He described how CTV was trying to increase its online audience through a number of different social media outlets. It was noted the most viewed program in 2019 was the Alliance for Sustainability video. Ms. Healy commented further on how CTV could assist the City with community engagement. She explained CTV would be looking for a new space in 2020 and was hoping to downsize. She indicated CTV would also be going through a logo, brand and name change. Councilmember Holden questioned how much space CTV would need. Ms. Healy stated she would need 7,400 square feet with one -bay for the production truck. She indicated she would consider partnering with a municipality for this space. Mayor Grant asked if the new name would include "TV". Ms. Healy commented she did not believe "TV" would be a part of the new name and branding. She discussed how her organization was providing a soft platform for news and was moving away from cable TV. Mayor Grant offered his appreciation for how CTV stepped in and filled the void after the loss of the local newspaper. He explained he appreciated how CTV was growing and evolving to meet the media needs of the area. Councilmember Holden commented on an article in the Wall Street Journal and questioned if franchise fees would be reduced again. Ms. Healy discussed the 621 Order and explained cable companies can deduct in kind donations against franchise fees as part of the payment to cities. She indicated this could be detrimental to cities, but at this time no massive changes have occurred. Councilmember Holden recommended raw numbers be included in future CTV presentations. Councilmember Holmes asked what else the City can do to reach out to the community besides the quarterly five minute programs. Ms. Healy reported the City gets two neighborhood networking programs along with four quarterly updates. She noted the snowplowing video was considered a quarterly update and the Penny Carnival was a neighborhood networking program. Councilmember Scott commented he had observed some buffering issues on the website when he was watching a recent Planning Commission meeting and requested CTV address this concern.