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9 <br />Industrial development observations to consider for Rice Creek Commons <br />•Sustainability. Design to environmental and sustainability standards <br />•Flex Uses. Flexible/multi-tenant spaces that can accommodate office, R&D, lab, light <br />manufacturing <br />•Target industries. Customized marketing and branding to attract targeted, strategic industries. <br />Proximity to other employers in similar industry/technology could be a plus <br />•Housing connectivity. Employers want housing nearby that their talent can afford