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<br /> JUL 24 '92 10:38 HIMLE P.3 <br /> , <br /> ACTIVITIES <br /> . Research (Tom Sather and Denny Probst) <br /> . How much will the referendum oost each household or person on <br /> average? <br /> · Collect background that Includes historical Information on tax increases, <br /> referenda successes and failures, cost/spending comparisons with other <br /> neighboring cities. <br /> · Develop key messages. (Hlmle Horner) <br /> Handouts for the media, citizens <br /> · Draft information/educational materials for Arden Hills residents and the <br /> media: fact sheet, questions and answers, background, flyers, statement <br /> . stuffer, and city newsletter. (Hlmle Horner) <br /> News Releases/News Opportunities <br /> · Open HOUSEl for the public to receive Information about the plans for the <br /> new public works building, city hall and the referendum. (Hlmle Horner <br /> and City staff) <br /> . When the site Is selected, distribute a news release to the media. (Hlmle <br /> Horner) <br /> . When the amount of the referendum Is finalized, distribute a news <br /> release to targeted news media. (Hlmle Horner) <br /> · Pitch media to do stories on the need for the facility. (Hlmle Horner) <br /> · Prepare op-eds for local newspapers about the need for the new city <br /> . buildings. (Hlmle Horner) <br /> 2 <br />