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<br /> INTRODUCTION . <br /> This strategic plan provIdes a revised road I, Members and clients emphasized <br /> map for MEDP to address the opponunities the need for leadership at the high- <br /> and threats facing the Metro East area. est levels of the Metro East's major <br /> Numerous local economic development orga. corporations and local governments <br /> nizations. as well as other key groups repre- and that they become more active <br /> seming state and county government. educa. and visible in their support of <br /> tional institutions. and public utilities. play MEDP, This was said to be espe- <br /> importam roles in advancing economic devel- cially crucial for maintaining and <br /> opment efforts, The success of their efforts is expanding of the east metropolitan <br /> greatly dependent on leadership and support. area's image as a distinct region <br /> It is MEDP's challenge to marshall this lead- with its own. well defined identity. <br /> ership and support through the implementa- <br /> tion of a strategic plan that outlines and 2. MEDP's initial efforts to develop a <br /> implements an aggressive three-county <br /> approach to economic development, comprehensive Entrepreneurial <br /> Program are highly valued by mem- <br /> Given the nature of economic change. the bers and clients. The delivery of ............................... <br /> results and benefits from these investments services throughout Minnesota <br /> will often occur over longer periods of time, Project Outreachrreltech; SI. .................. ...".. <br /> Consequently MEDP must maintain a clear. Paul/Metro East Development .................................... <br /> long-range vision of its mission and goals as it Corporation (SPMEDCO). SBA <br /> moves forward, It must always be remem- 504; and the pilot Consulting <br /> bered that the Metro East area faces a funda- Program are seen as a key part of <br /> mental choice between a healthy. diversified MEDP's future program activities. <br /> growing economy. and an economy that is Increased resources need to be dedi- <br /> susceptible to serious decline. This MEDP caled to this area. <br /> strategic plan represents a proactive choice in <br /> favor of continued economic strength and 3. Business-related marketing and <br /> growth. communications efforts have been <br /> well received by MEDP client.', <br /> Many of the strategies detailed on the follow- However. MEDP members pointed <br /> ing pages were initiated during the 1991 - to the need to enhance and expand <br /> 1993 plan and have been recommended to be marketing and communication <br /> continued or enhanced. activities to increase awareness of <br /> its services and activities among <br /> Three subjects in particular were repeatedly members and area decision makers <br /> singled out as areas that needed increased and bu.,iness leaders. <br /> emphasis during: the next several years. <br /> ..." <br /> .' <br /> METRO EAST DEVELOPMENT PARTNERSHIP THREE-YEAR STRATEGIC PLAN <br />