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<br /> ARDEN HILLS CITY COUNCIL WORKSESSION MINUTES <br /> July 18, 2005 5 <br /> . <br /> Couneilmember Holden said that the crowd may have been smaller due Roseville's annual <br /> celebration going on at the same time. <br /> Mayor Aplikowski said that this event typically draws younger families and older adults. <br /> Michelle Olson requested City Council input regarding the ehanging of caterers and different <br /> aspects of the day long event. We seem to have problems selling tickets and it is very hard to <br /> giver the caterer an exact number for the BBQ dinner. <br /> Councilmember Larson suggested that the Recreation Program Supervisor meet with the event <br /> organizers from other communities to see what they do to raise money. It is important that the <br /> City focuses on different ways to increase revenues for this event. <br /> City Administrator Michelle Wolfe suggested that the City alter the catered dinner approach for <br /> one year. <br /> Councilmember Larson stated that he is less concerned about the financial risk to the City, if the <br /> local event can obtain more participation from the business community. He believes that the <br /> City should focus its attention on bringing in more revenue. Possibly recruit and focus on more <br /> . sponsorship related activities. It is important to explore what other communities do to fund these <br /> types of events. <br /> Mayor Aplikowski said that she enjoyed the extended hours for the children events. She <br /> recommended that the BBQ tiekets have the actual day of price on top of the ticket and (he <br /> advance purchase reduced rate on the bottom of the ticket. The City should work on obtaining <br /> more sponsorship from the business community. The food issue should be brainstormed by the <br /> City Council and City staff. Possibly consider inereasing the ticket prices for next year's event. <br /> The City should explore the possibility of changing caterers but eontinue to keep the event as is. <br /> City Administrator Michelle Wolfe provided an overview of the conversation by stating that City <br /> staff should explore different ways to increase revenues and explore other ideas for the BBQ <br /> dinner. <br /> Mayor Aplikowski stated she does not believe it is staffs role to seek sponsorships for this <br /> event. <br /> Councilmember Holden suggested that we ask businesses for donations earlier so that they can <br /> budget for the event. <br /> City Administrator Wolfe said that a meeting could be arranged with the local businesses to get <br /> them involved earlier in the planning process. <br /> . Councilmember Holden suggested that the City contact Land 0' Lakes to budget their donation <br /> for next year's event. <br /> 5 <br />