CCP 08-06-2002 - Laserfiche WebLink

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. . . counterproductive to developing a cohesive master plan for reuse of the TCAAP site. It is possible the city could lose control ofthis process if we aren't careful. Implementation of above strateev comprised of followine tactics and action items 1) Begin a more active phase of managing our media relations: The team originally proposed a media relations strategy, but it was decided initially to keep a low profile and not to engage the media unless they came to us. At this time we need to engage the media to get out the city's message. We would make a concerted effort to generate some media interest based on public meeting process and potential congressional site visits. We have a lot more information about the process that we could share with the media than we had in the past. 2) We will assist the city in authoring a white paper on their vision for redeveloping this site. This can be widely disseminated at public gatherings, in the media, on the Internet etc. It needs to be concise and easy to understand. It would quell many of the fears that are in the public realm and put the city on record with its intentions. 3) We will continue to engage McCollum and her staff. There are many win/win aspects of this deal we can talk to her about. If we concentrate on those issues she can be much more of an ally for the city. 4) Schedule meetings between the city and team with main stakeholders involved in the process. i.e. DNR, National Guard, Ramsey County, Metropolitan Council, I 35W Coalition. The City and it's private partner would meet with each of these groups. The purpose for these meetings would be several fold: 1) Begin a dialogue with critical groups in a working environment vs. a public meeting 2) Find common areas of agreement 3) Identify areas of conflict between parties 4) Build consensus for working together on implementing Vento Plan 5) Discuss guiding principles that would be incorporated into a Statement of Purpose and Principles that all parties would sign to show commitment to Vento Plan 5) The second phase of these meetings would take place after the Design Center submits their report to the city in August based on the public comments from the series of meetings this summer. The City with the developer team's assistance would author a Statement of Purpose and Principles sununarizing the high points of those meetings and recommit all parties to endorsing the Vento Plan (and what that means). A meeting would be convened with the above-mentioned