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<br />Late: Years 4 - 5 . <br />25) Individual Marketing. <br />On rare occasions the community may opt to pursue its individualized <br />market efforts. As stated before, these are very expensive and <br />frequently result in little or no return on investment. However, for <br />highly targeted instance where a niche opportunity presents itself, the <br />community would be well served to have the capacity to pursue <br />specific prospects by having the appropriate funds budgeted. <br />Workforce Development <br />Arden Hills has one of the most highly skilled and highly educated workforces <br />in the State of Minnesota. This strength is a blessing that needs to be <br />protected and nurtured as much as possible. Promoting the excellent school <br />system as a community asset is essential to long term success in economic <br />development. . <br />For rank and file workers, much of the City's success in Workforce <br />Development will result in partnering with The Ramsey County Workforce <br />Investment Board (RCWIB) in this area. RCWIB is networked into a <br />statewide system of education and training that prepares people for high-skill <br />jobs and assures employers of a skilled, flexible workforce. This <br />comprehensive program is designed to improve the productivity level of the <br />workers and allow companies to grow in the future. We recommend that <br />this support for education continue in its current form and extend through <br />the full five years of this strategic plan. <br />26) Education. <br />The quality of the local school system and the work ethic it instills in <br />the students may be the most valuable asset in the overall economic <br />development resource base. Promoting, protecting and enhancing the <br />school/business relationship are an essential component to maximizing . <br />the role that education plays in economic development. In the BRE <br />Strategic Plan for Economic Development Page 22 of 25 <br />Final Draft - Ready for Release Subject to Council Approval and Adoption <br />