10-29-07 Item 4F, TCAAP Communications Plan Consultant

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City of Arden Hills/ TCAAP Communications Proposal v. Fee Proposal Davis Communications Management, Inc. is committed to developing long-term relationships with our clients. With this in mind, we seek to establish budgets that deliver on our clients' objectives in the most cost-efficient manner possible. Below is our budget for Communications consulting services for the City of Arden Hills. Communication Plan Development $8,500 Communications plan development as discussed above. This includes consuitation with key staff, volunteers, stakeholders and consultants to determine clear goals and objectives, development of key messages, the development of a tactical implementation plan that can be managed either by staff or by Davis Communications Management, Inc. The end product of this process will be a plan that can be implemented on short notice by any combination of staff and communications consuitants. Media Training for Spokespeople $2,000 Davis Communications Management, Inc. will customize a media training session for spokespeople. This session will officials the tools to effectively work with the media in both crisis situations and in proactive media relations opportunities. Plan implementation $150 per hour or monthly retainer The planning process will define the communications needs for the City of Arden Hills. Because the plan will define the scope of this work, we recommend that implementation assistance fees be negotiated as either a retainer or an hourly agreement following completion of the plan. We will assist, supplement and support city staff and policy makers at whatever level is needed. Team members are always available to respond to media calls, prepare presentations and manage meetings. We are able to respond to immediate legislative needs and quickly developing communications situations. ~. ' COMMUNICATIONSj MANAGEMENT illCoiAAral~o Page 13