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7A, TCAAP Communications Plan
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7A, TCAAP Communications Plan
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4/11/2008 11:23:09 AM
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4/11/2008 11:21:07 AM
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TCAAP Communications Plan
General - Type
Agenda Item
Date
4/14/2008
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<br />City of Arden Hills <br />TCAAP Redevelopment Communication Plan <br />Key Audiences. Tactic and Tools April. 2008 <br /> <br />Audiences to be addressed <br /> <br />Primary Audience: <br />All Citizens of Arden Hills <br />Defined <br />Citizens of the City of Arden Hills <br />Objectives for communications with this audience: <br />. To increase understanding among citizens of Arden Hills and other key <br />audiences of the opportunities presented by the potential <br />redevelopment of the TCAAP site. <br />. To develop understanding of the goals, objectives and timelines of the <br />TCAAP redevelopment among stakeholders. <br /> <br />Communication tools for achieving these objectives: <br />. Arden Hills Notes Newsletter/ TCAAP Supplement <br />. City of Arden Hills website <br />. Opt-in E-mail list from city website <br />. Media relations <br />. Meetings/ presentations to community groups <br /> <br />All Citizens of interested communities surrounding Arden Hills <br />Defined <br />. Citizens of communities adjacent to the City of Arden Hills. <br /> <br />Objectives for communications with this audience: <br />. To increase understanding among neighbors of the opportunities <br />presented by the potential redevelopment of the TCAAP site. <br />. To develop understanding of the goals, objectives and timelines of the <br />TCAAP redevelopment among stakeholders. <br /> <br />Communication tools for achieving these objectives: <br />. Arden Hills Notes Newsletter/ TCAAP Supplement <br />. City of Arden Hills Website <br />. Opt-in E-mail list from city website <br />. Media Relations <br />. Meetings with leaders in adjacent communities <br /> <br />Special Audiences: <br />Community Leadership <br />Defined <br />. Volunteer Leadership serving on: <br />a Planning Commission <br />a Economic Development Commission <br /> <br />~COMMUNICATIONSI <br />. MANAGEMENT <br />incorporated <br /> <br />Page 5 <br />
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