The URL can be used to link to this page

Home My WebLink About08-13-18-SWSAGENDA ITEMS State Fair No Parking –North Heights Church Park And Ride Sue Polka, Public Works Director/City Engineer MEMO.PDF ATTACHMENT A.PDF Website Upgrade Project Dawn Skelly, Communications Coordinator MEMO.PDF ATTACHMENT A.PDF COUNCIL/STAFF COMMENTS ADJOURN Mayor: David Grant Councilmembers: Brenda Holden Fran Holmes Dave McClung Steve Scott Special City Council Work Session Agenda August 13, 2018 6:00 p.m. City Hall Address: 1245 W Highway 96 Arden Hills MN 55112 Phone: 651 -792 -7800 Website : www.cityofardenhills.org City Vision Arden Hills is a strong community that values its unique environmental setting, strong residential neighborhoods, vital business community, well -maintained infrastructure, fiscal soundness, and our long -standing tradition as a desirable City in which to live, work, and play. CALL TO ORDER 1. 1.A. Documents: 1.B. Documents: 2. AGENDA ITEM – 1A MEMORANDUM DATE: August 13, 2018 TO: Honorable Mayor and City Councilmembers Dave Perrault, City Administrator FROM: Sue Polka, Public Works Director/City Engineer SUBJECT: State Fair No Parking – North Heights Church Park and Ride Budgeted Amount: Actual Amount: Funding Source: N/A N/A N/A The Council will discuss no parking signage near the new park and ride located at North Heights Church. Attached is a map of the proposed locations. Attachments A: No Parking signage locations ARDEN VIEW DR COUNTY ROAD 96 W K EITHSON DR O L D HI GHWAY10SNELLING AVE NH I G H WA Y 1 0 N E ARDEN VISTA CT ROYAL H ILLS D R Keithson Dr/ Royal Hills Dr Area 0 500FeetÜDocument Path: P:\GIS_Data\mapdocs\Projects\2018\Maps\2018StateFairParking_Keithson_RoyalHills.mxdLegend Temporary No Parking 2018 State Fair - Temporary No Parking AGENDA ITEM – 1B MEMORANDUM DATE: August 13, 2018 TO: Honorable Mayor and City Councilmembers Dave Perrault, City Administrator FROM: Dawn Skelly, Communications Coordinator SUBJECT: Website Upgrade Project Budgeted Amount: Actual Amount: Funding Source: N/A N/A N/A Council Should Consider Providing direction regarding the new website greyscale design and color palettes as proposed by CivicPlus. Background The City has an opportunity to extend its brand to be more reflective of the City as a whole and to include its vision for future development. As the “face” of the City, the website is an important leading communications vehicle. Decisions regarding look and feel could be extended to other City communications applications. For example, the Council could decide to add colors to the City color palette, without changing the City logo, and those colors could be standardized and incorporated in the website, newsletter, brochures, etc. The current logo and color will not change, but the Council could choose to add colors to the City’s color palette that are complementary. Civic Plus provided three palette options. Additional palette ideas were sent to the design team at Civic Plus and included in the presentation. Attachments Attachment A: PowerPoint Arden Hills City Council Work Session August 13, 2018 Mayor David Grant Councilmembers: Brenda Holden, Fran Holmes, Dave McClung, and Steve Scott City Vision Arden Hills is a strong community that values its unique environmental setting, strong residential neighborhoods, vital business community, well-maintained infrastructure, fiscal soundness, and our long-standing tradition as a desirable City in which to live, work, and play. Website Greyscale Presentation Scrolling homepage will be mobile-responsive, with easy access to social media and the search bar Greyscale Presentation Quicklinks to frequently accessed pages, plus news carousel feature Greyscale Presentation Three calendar tabs to view City events, Meetings, and Recreation classes Greyscale Presentation A place to feature important initiatives on the homepage (i.e. Rice Creek Commons, Green Step City, New Residents Guide, snowplow procedures, State of the City, Construction Updates Greyscale Presentation Footer to include City address block, helpful links to police, fire, recycling, and website information that’s required. Greyscale Presentation Interior page Color Presentation-Palettes 1 & 2 The Arden Hills logo will NOT change. The vendor recommends adding colors to the site. With these palettes, additional gradations of the Arden Hills green and tan are added. 1 2 Websites with Color Very similar to our City; tan can look dated. A two-color palette is used. Websites with Color Same site; but white makes the site pop Websites with Color Two different greens (see logo differentiation) can work with gray/white background and look more vibrant. Websites with Color Interior page; whereas, City of Arden Hills is tan, Rice Creek Commons is gray, giving it a more modern look Websites with Color Adding just one or two additional colors complements Hopkins logo and allows for better content differentiation on interior pages. A three color-palette is used. Color Presentation-Palette 3 The Arden Hills logo will NOT change. Adding additional colors outside current colors gives a fresh look. This is considered a fall color palette, but could reflect spring and summer seasons, too, because the colors are brighter. 3 Color Presentation on Palettes With the logo remaining the same, there is an opportunity to extend the City brand by adding secondary and tertiary colors like earth tone fall or an earth tone palette with lake colors. Color Presentation on Palettes As we re-envision the Army landscape (TCAAP), which is reflected in our current brand colors of green and tan, there is an opportunity to also re-envision our Cityscape by adding to the palette. Ideas were sent to the design team. Color Presentation on Palettes There are other extended options to bring in earth tones that also reflect City growth and amenities—business, parks, retail, lakes, beaches, etc. Color Presentation on Palettes Matte earth tones on the left (autumn), with multi-season tones on the right. All of these ideas were provided to the design team. They will recommend a color scheme based on Council feedback and their design expertise in color combination and website ADA guidelines. Websites with Color The City of Troy, Michigan uses four colors throughout its site. Websites with Color The McKinney, Texas brand is also “nature-oriented.” Their colors are broad and could reflect multiple seasons and City amenities. A six-color palette is used. Arden Hills Brand Discussion No brand guidelines, but logo is identifiable and used in all materials Current brand only includes logo, Arden Hills green, PMS 342. Tan undefined Is this reflective of City as a whole? Sustainability 15 parks 7 lakes Families Strong business community Fiscal responsibility Quality of life Distinct neighborhoods TCAAP redevelopment Brand attributes (includes values, physical assets): Next Steps Provide feedback to vendor by 8/17 on greyscale and color palettes, including desired number of colors, types of colors. Vendor will select the actual PMS colors and ensure they meet ADA guidelines.