HomeMy WebLinkAbout07-09-07 Post-Work Session Item 2B
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/]'\~ HILLS
MEMORANDUM
DATE:
July 9, 2007
Agenda Item: Work Session - 2.B.
TO: Michelle Wolfe, City Administrator
Honorable Mayor and City Council Members
FROM: Michelle Olson - Parks and Recreation Manager
SUBJECT: "Celebrating Arden Hills"
Background
In 2006, the City Council made the decision to cancel the 2007 Celebrating Arden Hills Festival
in order to reevaluate the event for the future. The City Council has not discussed specifics
about this event since that time. Annual events generally take an entire year to plan from start to
finish. Weare now past the one year planning stage for an event next summer. Staff is looking
for feedback on how to proceed for 2008.
· Does the City Council want to have some type of festival in 2008? If 2008 is
going to have an event, it needs to be decided fairly soon so that proper planning
can occur. If the event is going to have wholesale changes from years past, it may
be difficult to plan in one calendar year.
· What ideas or thoughts does the City Council have about the scope and style
of event? The 50th Anniversary seemed to be a well attended and well organized
event. The Committee for that event worked for over 16 months on the planning
and organizing. The residents seemed excited to participate and they looked at
that event as a one time celebration. Since the 50th Anniversary, the volunteers
have been difficult to find and attendance at the event seems to have declined.
· Do the residents want to see an annual event and if so, will the City be able to
recruit volunteers to assist or facilitate planning for the event? The City
will be conducting a community survey this summer. The survey will include a
few important questions about Celebrating Arden Hills and will possibly get some
resident input. Staff is estimating that the City has had near fifty inquiries about
the absence of the event, including phone calls, emails, walk in questions and web
site inquiries. The front desk has also had some residents express interest in
helping with the planning and facilitation of the event. If a group of residents are
Celebrating Arden Hills
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interested in facilitating the event, it may take more than one year to create the
group, brainstorm ideas, and to organize and facilitate the event.
· How should this event be planned, organized, and carried out? This event
had become almost exclusively staff driven. A volunteer committee that began
for the 50th Anniversary dissolved. Do we want to attempt to recruit members for
a committee or does the City Council want it to be staff driven - as in the past?
How does the City go about recruiting residents for an event committee?
· Should staff budget anything for the 2008 event? The time to budget for 2008
is fast approaching. Should staff allocate funds for this event? If so, how much?
(In 2006, we budgeted $40,000 expenditures, $10,000 revenues, resulting in a
balance of -$30,000). The actual budget from last year's event is included for
reVIew.
Recommendation
Staff is looking for direction on the possibility of organizing an annual festival in 2008 and if
there is an event, how will it be organized, planned, and carried out for the future.
\ \Metro-inet. us\ardenhills\PR&PW\Recreation\MEMOS\Council Memos\Celebrating Arden
Hills Counci107.DOC
Donations
TableslTents
Celebrating Arden Hills - 2006
Revenue
North Suburban Youth
Visit Minneapolis North
Anchor Ban k
Guidant Corporation
Lakeside Homes
Northwestern College
Presbyterian Homes
URS
Bethel University
North Heights Church
Arden Pharmacy & Gift
Cub Foods
Brausen Enterprises, Inc.
Flaherty's Arden Bowl
Big Ten Supper Club, Inc.
CMGRP, Inc. (Anonymous)
Arden Shoreview Animal
Bremer Bank
Frattallone's Ace Hardware
Hansen, Dordell, Bradt....
Land 0' Lakes, Inc.
McDonald's, QSC Inc.
Pot 0 Gold
Twin Cities North Chamber
Kim's Tailor
Trinity Lutheran of Lk Joh
Derrek Hames
J.J. Taylor
Rotary Club of AH/SV
Presbyterian Homes
Flaherty's Arden Bowl
Davanni's
Neighbor's United
Hair Expressions
Kate Knuth for State Rep
Arden View Kiwanis
Anchor Bank
Revenue Continued
Totals
$ 4,000.00
$ 2,000.00
$1,000.00
$ 1,000.00
$ 1,000.00
$ 1,000.00
$ 1,000.00
$ 1,500.00
$ 500.00
$ 500.00
$ 250.00
$ 250.00
$ 200.00
$ 200.00
$ 150.00
$ 150.00
$ 100.00
$ 100.00
$ 100.00
$ 100.00
$ 100.00
$ 100.00
$ 100.00
$ 100.00
$ 50.00
$ 50.00
Poster
Water
$15,600.00
$ 90.00
$ 80.00
$ 15.00
$ 20.00
$ 15.00
$ 10.00
$ 15.00
$ 10.00
$ 80.00
Tables/Tents
AH Library
Wells Fargo
50B House Distr. Republ.
TCF National Bank
Finney for Sheriff
Change Maker Inc.
Bethei University
Watkins/Gracies House
Food Vendors
Big Bell Ice Cream
Charanko's Mini Donuts
Foreastos
Heartland Kettle Corn
Ticket Sales
Merchandise
Sales
City Hall
Day of Event
$ 85.00
$ 20.00
$ 20.00
$ 10.00
$ 10.00
$ 10.00
$ 90.00
$ 10.00
$ 590.00
$ 50.00
$ 50.00
$ 50.00
$ 50.00
$ 200.00
$ 1,224.00
$ 634.00
$ 1,858.00
$ 98.00
$ 98.00
$18,346.00
Celebrating Arden Hills - 2006
Expense
Entertainment
White Sidewalls $ 2,500.00
Prior Lake Water Ski Association $ 1,600.00
Prior Lake Ski - Addt!. Insurance Cost $ 100.00
Fireworks $ 7.500.00
Walton's Hollow Petting Zoo $ 2,300.00
Happy Faces (CaricaturisVFace Painter) $ 2,270.00
Mad Science $ 235.00
Splatter Sisters $ 575.00
$ 17,080.00
FoodNouth Games
Chuckwagon Catering $ 3,180.00
ServicelDeliverylTax $ 1,005.45
Magic Bounce - Adrenaline Rush $ 1,250.00
Magic Bounce - Fun House $ 425.00
Magic Bounce Giant Slide $ 875.00
Spin Art $ 425.00
Rock Climbing Wall $ 1,075.00
Water Wars $ 750.00
Insurance/Food Permit License Fee $
Tents (Aarcee) $ 8,134.48
Tents (Midway) $ 1,344.00
$ 18,463.93
First Aid Red Cross ($55/hr x 7 hours+ $50) $ 500.00
$ 500.00
Transportation First Student (TCAAP & Shuttles) $ 1,052.02
Golf Carts $ 550.61
$ 1,602.63
Signs Signarama $ 746.75
Acurate Press (Poster) $ 637.94
Allegra ( Large Poster) $ 255.60
$ 1,640.29
Programs Insert in Bulletin $ 616.85
Accurate Press - Flyer $ 349.32
$ 966.17
Sound/Communication Generator $ 1,015.48
Walkie Talkies $ 68.00
$ 1,015.48
Celebrating Arden Hills - 2006
Expense
Expense Continued
Bathrooms
$
84.55
Park Rental
Tony Schmidt Permit
Showmobile
$ 358.88
$ 1,000.00
$ 1,358.88
Miscellaneous Thank You Ads - Focus/Bulletin $ 1,161.50
Event T-shirts $
Forrest Wicklund - VIP food $ 105.00
Ice $ 57.00
Radio Advertising - WMIN $ 250.00
Miscellaneous Supplies $ 129.35
Miscellaneous Supplies $ 44.50
Miscellaneous Supplies $ 34.91
Insurance for Fireworks music $ 280.00
Staffing - Part Time Playground Staff $ 626.36
$2,688.62
Equipment Road Closing Signs $171.15
Grainger, Inc. - Extension Cords $417.09
$588.24
Total Expenses $ 45,988.79
Total Revenue
Total Expenses
Celebrating Arden Hills - 2006
Revenue/Expenses Summary
$18,346.00
$45.988.79
($27,642.79) Short Fall