Masterplan for Downtown 2006-01-11 Color

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services including but not limited to restaurants, specialty stores, clothing retailers, coffee shops, physicians offices, insurance offices, bank, daycare and personal services. The Market Analysis also predicts that the City of Centerville will be well served by the addition of approximately 450 additional higher density residential units. The uses and square footages shown on the Master Plan are based on this analysis with consideration of the appropriate uses to occur within the downtown area and transitions into the surrounding neighborhoods. The Master plan directs the design of the street and open space network and provides flexibility with the individual block layout and dispersion of housing types to meet City statutes, regulations and guidelines within. A.II Master Plan A number of goals emerged during the initial meetings with downtown land owners, the general public, the Downtown Task Force and through the analysis of existing conditions and upon review of the Market Analysis conducted by the McCombs Group. The goals were developed with an eye towards providing the development community with a clear and concise understanding of the communities' vision for the downtown. The vision includes the desire to incorporate the History of Centerville into the redevelopment. A system was needed to set standards for the overall project but also to allow enough flexibility for developers to tailor their individual projects within the downtown area towards the needs of the end users. Downtown Centerville Master Plan & Development Guidelines A Master Plan Concept and Development Guidelines would allow for this kind of creative flexibility. The Guidelines set standards for urban design relationships that ensure the scale and character of redevelopment that the community expects, while still allowing the developer to arrive at creative solutions that meet their financial requirements and the needs of the end users. The intent of the Downtown Master Plan is to provide a comfortable, safe, Mixed -Use community with emphasis on pedestrian oriented streetscapes, diverse housing options, adequate open space and quality architecture. More specifically, the Guidelines are intended to: • Ensure the compatible integration of retail, office and residential uses. • Maintain a scale and form of development that emphasizes sensitivity to the pedestrian environment and existing neighborhoods nearby. • Ensure the compatible integration of a variety of housing types, including townhouses, medium density and high density residential. January 4, 2006 Page 4 of 34