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Qu�r�ach <br /> � � � � � � � � � ��� ���� �.� � � � ����� ���� � �������� � �� �� � � � � i ��� � E � � i �_ � <br /> �I �ramos fai �ities <br /> I I�TOrth Metro TV services aren't the only things Damian <br /> works to promote. He also produces video promos for our <br /> � � �. <br /> I seven member cities. � �-� � 0 � y`, . � F <br /> �i� 1��I<C� <br /> � . _, <br /> In 2010 he began his city promo project, with the goal of <br /> creating an advertisement highlighting the attributes of c► �enc� a��,�s,r��z.�.� <br /> �:. <br /> each ci , that could be used on the ci channels channel 4 � , � "" �"� _. <br /> n' , . . <br /> t}' <br /> �.�°�-,�.°°�" ° �,,,� : <br /> e �. �� f .. <br /> 15, and post d to city websites and Youtube. .���*'�.> <br /> . �- � <br /> � � _�� � <br /> . _ _.a-� _-__ .. <br /> So far he has worked with Blaine and Lino Lakes to create ,� 3�; <br /> a promo that highlights the amenities of each community. ° <br /> :�� <br /> Each promo is different, based on the individual city's '�` �! ;r <br /> . . <br /> . <br /> �, <br /> preferences. They all feature v�deo clips of activities, , ��� � 3� <br /> businesses, and public venues. He plans to complete his ����� �.� . � <br /> �� city promo project in 2011. -;�� � � ��� t � r�� � <br /> i <br /> Damian also produces event specific promos for cities, such ���� �� � <br /> as the one pictured to the left, for Ham Lake's SnowBowl. i <br /> Graduation DVD Promotional Push <br /> In an attempt to improve sales of graduation DVDs, staff put +� ; It�ETRO��j ' <br /> in a concerted effort to make sure awareness of the availabil- �� •� £ .: � �: � <br /> ity of the videos got out to the people who might want to buy '� ���z,������iati,�r-y <br /> them... arents. r �' � <br /> p ,�Pa� �'�OiU <br /> The first step was to design a fiyer, with a 10% offcoupon, and ' �; ` ;' ':" `' <br /> have them professionally printed on a heavy stock paper. Next DVD's are $�0 <br /> we worked with Blaine High School, so that the flyer could be �: <br /> included in the graduation informational packets that students �' �°_� � <br /> brou ght home to their parents. _��_ _ <br /> — — <br /> Damian also created a video romo intended to convince I `�' ?� ���" � �" y � , <br /> p � Youc DVD �vith Chis con�n � <br /> I I parents and graduates that they really needed a copy of their �^ <br /> � graduation ceremony for posterity. The promo was titled !� <br /> "Re-live the Magic," and featured a graduate watching the <br /> ceremony with her family, The promo got heavy play on our � <br /> channels, website, and on our Facebook page. <br /> We sold 24 DVDs of all graduation ceremonies in 2009. In � <br /> 2010, we sold over $1,200 worth of DVDs. Success! � <br /> � We will continue to provide the flyer/coupon to Blaine High �� <br /> School in the future, and will ask to do the same with Centen- <br /> nial. Spring Lake Park High School tapes their own ceremony. <br /> � <br /> �! � � � � ` � � � ! i . i - � �[ f� � � <br /> I NMTV 2010 Anr�ual Report 16 <br /> � <br /> �_ <br />