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�•1 <br />INTEGRATED MARKETING <br />PLATFORM <br />]Fil 111E' Il lilr111raa%'aa'ICar.r'�liia `. Il, 'Diai,,fl. officiet of ("olUJI&I"sh�)ircivides, aMala ai"1r.,n <br />rniar ((,?finig Dir ofe,;§k)l 11c), ie�](�Jhi [�Yld I I C) . .. . .. . E? 1"It S <br />Z!� , <br />Z jileic" I: rel�plries I <br />I'lell'a"Irl 17,111eliff"Ible! bri�[ igs, as s�f�)le(:-iflc, s�[renisflh to efforts. Wlear(��l <br />eliquipped to (JOVEI` a iririllovative rnarketk-Ig 1,-,Aan thatwRleffidiently <br />i,anici Ilealch Y(N1F t Elrget nniarket, <br />TARGETED MARKETING <br />Unmatched. proprietary data to track active -sers and <br />tenants in the market <br />Focus on industry -specific companies <br />Personalized contact with key decision <br />OR CODES <br />Utilize OR Codes to connect prospective investors with <br />quick and effortless access to detailed information about <br />the portfolio Site, floor plans and amenities and rela-.ea <br />documents. <br />BROKER/REFERRAL MARKETING SOCIAL MEDIA <br />Colliers database of tenants in the market . Leverage valuable Linked1n, Facebook and. Twitte, <br />Local and national listing services distribution channels <br />Foster referral marketing through demonstrated . Direct marketing to prospective tenants and the <br />performance brokerage community <br />Leverage vast network of local and national brokerages <br />PRINT MEDIA <br />Customized brochure showcasing buildings <br />• Market and demographic information <br />Property photos, site plans and floor dans <br />Maps and aerials <br />• Highlight local amenities <br />ELECTRONIC MEDIA <br />• E -campaign <br />• Digital collateral <br />• Customized website <br />MOBILE MARKETING <br />lilt Utilize iPad and mobile phone applications to assist ir! <br />exposing opportunities in the field <br />lilt Immediate conversion of interest to commitment <br />through quick access to agreements <br />lilt Property tours <br />PUBLIC/MEDIA RELATIONS <br />More than 300,000 monthly impressions generated <br />through in-house media relations <br />lilt Placement in local, regional, national and trade publications <br />OUTBOUND & INBOUND MARKETING <br />• Reach beyond traditional "outbound" marketing tactics <br />to engage prospects <br />• Engage in "inbound" techniques of content marketing <br />lilt Produce re[evant, knowledge -driven content to <br />encourage dialogue with interested prospects <br />