Master Plan & Development Guidelines for Downtown Centerville

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lip i C. Document Two; Standards for Private Developments C. I. Intent of the Standards The "Standards for Private Development" are intended to provide guidance to the selected private developers as they begin to design the individual pieces that comprise the Downtown Area. The Standards will assure that the City's overall goals of the Downtown Area are met and that the individual pieces are well integrated and work together to create a cohesive downtown within the City of Centerville. These Standards for Private Development will deal with the two individual districts within the master plan (Mixed -Use Corridor and Downtown Neighborhood District) and the individual buildings within those districts. The Standards for Private Development apply to all future redevelopment and remodeling efforts within the M-1 zoned area. Therefore, all Standards and Guidelines must be met with future improvements to existing and new structures within Downtown Centerville. C. I. a. Structure of the Standards Unlike guidelines for other projects, these standards are prepared in a multi -layered fashion. They will have three distinct but interrelated parts. Ensuing sections of this document specify the development standards of each District individually and in greater detail. They are structured to plainly communicate the development's requirements in each of three categories below. District Overview Site Development Standards Architectural Guidelines For each district, a section entitled District Overview describes the desired Downtown Centerville Master Plan & Development Guidelines characteristics and qualities of the district in non -technical terms. The section entitled Site Development Standards describes each district with language and terms that are normally associated with a zoning ordinance. It is the view from 20,000 feet in the air. Site Development Standards specify the relationship between buildings, their edges, streets and public spaces. The Standards imply a strong link between architecture and site, how buildings define, the spaces around them and the visual and physical connections between the private and public realm. Like a zoning ordinance, this section will prescribe allowable uses, density, building bulk, height, Floor Area Ratio and parking requirements. It will also regulate the relationship of buildings to streets, pedestrian ways and open spaces. Normally, bulk requirements establish upper limits on the intensity of development in any given district. Since a certain intensity of development will be needed in this area to sustain the public expenditure on infrastructure improvements, the requirements for this plan may also specify lower limits of bulk and intensity. If Site Development Standards are called the "view from 20,000" feet, Architectural Guidelines are the "view from 5 feet." After the overall goals prescribed by the Site Development Standards are established, this nearer view, the 5 foot perspective is needed to ensure that the design, the details, the quality and the craftsmanship of the private components of the development are appropriate to and reflective of the overall public goals of the downtown. From 20,000 feet in the air, an $18,000 Chevrolet looks just like a $70,000 Mercedes. But from 5 feet, there are distinct differences in quality, detail and amenities. In any development, the quality of the individual components and the quality of the details are equally as import as the plan itself. Just like the car, January 4, 2006 Page 19 of 30