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<br />Every year, as part of the budgeting process, staff is asked to contribute their <br />ideas and thoughts regarding the current state of our operations and what we <br />can do to improve. This year, every report I received emphasized the need for <br />an aggressive, on-going community outreach program and more staffing <br />resources for the general public. <br /> <br />We also believe that now is the time to develop alternative funding sources. No <br />one knows what the future holds for cable franchising. We want to do whatever <br />we can, as early as we can, to ensure ongoing funding for community television <br />services. <br /> <br />As you may recall from last year's Goals Report, we were unsure how the move <br />to the new building and our additional responsibilities related to Master Control, <br />and work with the schools and general public, would be handled by current staff. <br />At that time we wanted to get everything up and running so that we could <br />determine how best to meet all of the needs of our communities. <br /> <br />Out of necessity, several staff members have become "jack-of-all-trades" with <br />quite divergent job responsibilities. This current allocation of job responsibilities <br />is impeding our ability to efficiently move forward. The following <br />recommendations for staffing improvements would position us very well for the <br />future. <br /> <br />Staffing Recommendations <br /> <br />We currently have two staff members assigned to program scheduling, master <br />control, assisting the public with productions, community outreach, and teaching <br />classes. In the past, two people were able to adequately perform these tasks. <br />This is no longer the case. <br /> <br />The following recommendations would simplify operations, help address new <br />funding and outreach issues, and maintain a dependable level of service for <br />cities, production staff, and the general public: <br /> <br />- One staff member should be designated as the Master Control Operator. With <br />the expansion of playback from one public access channel to two, and seven city <br />channels, the time required to receive and encode programs, create channel <br />schedules, operate the playback system, manage an accurate database, and <br /> <br />3 <br /> <br />5;/ <br />