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1999_1115_packet
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1999_1115_packet
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Sunrise Assisted Living. Incorporated <br />1 Sul <br />An Idea from Holland <br />Paul's family was originally from the <br />Netherlands. As a child, he visited his <br />grandparents in assisted care houses, <br />called "verzorgingstehuizen.I" Residents <br />lived there in a warm, homelike <br />environment with independence and <br />dignity doing all the things they had done <br />on their own shopping, cooking, <br />laundry but receiving assistance when <br />they needed it. Paul and Terry decided to <br />develop a senior care !~come built on this <br />philosophy in the United States <br />They sold their home, moved in and <br />renovated a boarded -up nursing home in <br />Northern Virginia and cared for their first <br />residents themselves the first year. Word <br />spread of a new senior care alternative <br />that stressed the individuality and <br />independence of its residents, giving <br />therm assistance when they needed it. In <br />response to increasing demand, the <br />jittp- /lwww. surmise- a1.corn /abcut/about. <br />F $4l i i�- �'�S�ER -Cii� <br />Ik1 11 S!0 e*— 4 ?sq. <br />B i t r chl` <br />e <br />k■ <br />W e tits }I <br />W l <br />Page I of 3 <br />9/21/9 <br />The story Behind sunrise <br />AMUT <br />S RISE <br />Prior to 1981, there was no ""assisted <br />living as we know it today in the United <br />LIVINGOrnONS <br />States. The only option for caring for a <br />frail, aging relative besides hone care <br />VistTA <br />often made impossible by dual income <br />SUN-RUSE HME <br />family situations, was the sterile, <br />RESOURCE <br />impersonal environment offered by <br />traditional long-term care. At the age of <br />15, Terry Ilaassen and her father <br />struggled to care for her terminally ill <br />C <br />mother at home rather than put her in an <br />institution with cold corridors, hard <br />linoleum floors and harsh fluorescent <br />lighting. Later, after her mother's death, <br />she and her husband, Paul Ilaassen, <br />vol at several health and senior <br />care facilities, Again and again, they saw <br />relatively healthy older men and women <br />who were forced to give up the comfort, <br />privacy and independence of their homes <br />for the impersonal, sterile environment of <br />traditional long terra care, because there <br />simply were no other options. <br />An Idea from Holland <br />Paul's family was originally from the <br />Netherlands. As a child, he visited his <br />grandparents in assisted care houses, <br />called "verzorgingstehuizen.I" Residents <br />lived there in a warm, homelike <br />environment with independence and <br />dignity doing all the things they had done <br />on their own shopping, cooking, <br />laundry but receiving assistance when <br />they needed it. Paul and Terry decided to <br />develop a senior care !~come built on this <br />philosophy in the United States <br />They sold their home, moved in and <br />renovated a boarded -up nursing home in <br />Northern Virginia and cared for their first <br />residents themselves the first year. Word <br />spread of a new senior care alternative <br />that stressed the individuality and <br />independence of its residents, giving <br />therm assistance when they needed it. In <br />response to increasing demand, the <br />jittp- /lwww. surmise- a1.corn /abcut/about. <br />F $4l i i�- �'�S�ER -Cii� <br />Ik1 11 S!0 e*— 4 ?sq. <br />B i t r chl` <br />e <br />k■ <br />W e tits }I <br />W l <br />Page I of 3 <br />9/21/9 <br />
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