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Attachment D <br /> Co,baft l 1111111111111111111111°1°m°°I 11 �u l I 1 I I <br /> I iiumuuur (III u uuuuu111uuuululm I <br /> I I(Iplupuu u m V111 II I uuuuuuuuiul Illppuu l°°ulu <br /> Imtlllpu <br /> 1pumi°'°I° <br /> IIIIVIpuI°°II IIIUIIuIpuuuuuiuluuiuuplll l <br /> (III I <br /> uuuuuiu <br /> I <br /> umuuulliillll <br /> supporting decisions I inspiring ideas <br /> Rese rch Brief <br /> 9 <br /> 2011 City of Roseville Citizen Engagement and Priority Assessment <br /> William 5aiintAmour <br /> Executive Director,Cobalt Community Research <br /> March 41 2011 <br /> I <br /> I <br /> I <br /> The purpose of this brief is to provide an executive summary of City of'" osevilie citizen research. in January and February 2011,the <br /> City of Roseville asked a random sample of registered voters to respond to a survey to support the following goals: <br /> • Support budget and strategic planning decisions <br /> • Explore service assumptions to ensure baseline service levels are well understood and to provide a reference against which <br /> the City can(measure improvements over time <br /> • Identify which services provide the greatest leverage on citizensi overall satisfaction--and how satisfaction in turn, <br /> influences the community's image and citizen behaviors such as volunteerin&remaining in the community, recommending <br /> it to others and remaining in the community. <br /> • Benchmark performance against a standardized performance index regionally and nationally. <br /> More than 570 citizens responded,providing a statistically sound measurement of citizen engagement and priorities. <br /> u, <br /> Overa I I,citizens-scored overall Roseville satisfaction at 72 on a scale from zero to loo,with 100 the highest score(Roseville scores <br /> are dark blue). This is above the score for similarly sized (,Midwestern cities}which have an overall score of 54. The analysis also <br /> identified which aspects of life in Roseville have the greatest impact for additional improvement. Those areas with greatest impact <br /> are Economic Health, Local Government Management and Taxes. <br /> BID .. ......................... . ..........._ __............ _ .,,.�.,� ���.. .......................................................... <br /> 75 �....� .... <br /> ft <br /> 70 ....... .. ... .a u <br /> J . .., _ ay���� �������.......... � <br /> 65 <br /> , <br /> so I <br /> . ° <br /> �.40 .. � <br /> rX <br /> d <br /> � <br /> 4 _ U <br /> Ln $ o <br /> C C <br /> M <br /> C <br /> W <br /> W to <br /> II M <br /> E <br /> U <br /> W W <br /> ,3 Score E1 2010 Nat'( ❑2010 Nat'(25-100K ®2010 Midwest <br /> ❑2010 Midwest 100K t Midwest Income>$100k d Na-VI incorne>$100k <br /> 1134 Municipal N-Tay Laming,Michigan 48917 877.888.0209 jj wvr%v.CobaItCommuiu.tyResearch.org <br />