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Roseville's Very Low Residual Rate <br />In 2011, the City of Roseville had a remarkable 0.91% of residual rate, meaning only 0.91 of one <br />percent of all the total materials collected in Roseville is not recycled. The fact that Roseville's <br />residual rate remains one of the lowest residual rates in the state of Minnesota is truly astounding <br />and something to be very proud ofl <br />Engaging with residents through education, including the Guide to Recycling, educational tags, <br />and postcards, continues to lead to a low residual rate. Creating this system for authentic recycling <br />sets a precedent for people to respect and support their zero -waste recycling program. <br />Impact of Decreasing Newsprint on Roseville's Tonnage <br />The amount of newsprint as a specific component of the paper stream continues to decline. With <br />fewer people subscribing to printed newspapers and the size of those papers decreasing, this trend <br />is expected to continue. All other material types in the recycling program are either trending up as <br />a part of the recycling program or are holding steady. <br />In 2008, there were 3,556 total tons of materials recycled in Roseville. In 2011, the total was <br />3,244 tons, a decrease of 312 tons. If you look at just newspaper, there were 2,347 tons recycled <br />in 2008 and 1,665 tons in 2011. That means that the city's recycling program has lost <br />approximately 685 tons of newspaper. <br />The nearly 9% decrease in the tons recycled in Roseville is directly and solely <br />related to the decrease in the size and number of newspapers and newsprint <br />produced in this marketplace, and without the changes happening to the newspaper <br />industry, Roseville's recycling tonnage would be increasing even in these difficult <br />economic times. <br />We have all seen in recent years that the size of the newspaper is smaller. The number of ads and <br />inserts has dramatically decreased and the number of people who subscribe to a physical <br />newspaper service is down dramatically with more and more people getting their news online. <br />However, while we recognize that there is not as much newsprint at the curb, the newsprint that <br />is being marketed is very valuable, so promoting all materials to be recycled remains crucial. <br />End market manufacturers continue to demand recycled content, recognizing the enormous <br />energy- and cost - saving benefits from using recycled materials over cutting down more trees for <br />paper or making more glass from silica and other raw materials. <br />New Materials Recycling Continues to Improve <br />For the second year in a row, the amount of Tetra -Pak (milk cartons and juice boxes) collected in <br />Roseville's program was consistently measurable. This is exciting because it means that the <br />education about this relatively new material has been absorbed and residents are increasingly <br />aware of the option to recycle this type of material. This achievement is the result of sustained <br />educational efforts by Eureka Recycling and the city working in partnership. <br />Annual Participation and Set -Out Rate Studies <br />Roseville is one of the few cities in the metropolitan area in which the actual participation <br />information is city- specific. Each year, Eureka Recycling counts set -out rates on each collection <br />6 <br />