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<br />MANAGER ADDRESS MANAGE MENT SYSTEMS <br />UNITED STATES POSTAL SERVICE <br /> <br />~ UNITED STJJTES <br />POSTJJL SERVICE <br /> <br />March 10,2006 <br /> <br />Mr. Dino LoBaido <br />Roseville Visitors Association <br />2100 Snelling Ave N <br />Roseville, MN 55113 <br /> <br />Dear Dino LoBaido, <br /> <br />Over the years the Postal Service has seen a number of street name changes and generally speaking the <br />change process works very well. Most changes are quite small usually impacting very few customers, <br />such as Kirby Puckett Place, or De La Salle Drive in Minneapolis. Occasionally the changes are quite <br />extensive and impact a large number of business customers such as the change to American Boulevard in <br />Bloomington. Obviously the change the City of Roseville is proposing will be quite large and will <br />impact a number of business customers. <br /> <br />Most street name changes have very little impact on mail processing. This change, proposed by the City <br />of Roseville, should actually be an improvement. In recent years the Postal Service and many major <br />mailers have invested in sophisticated equipment such as optical character readers and barcode sorters <br />designed to code and sort mail more efficiently through automation. Over the years the Postal Service <br />has seen a high number of automation processing problems with the Roseville County Road addresses. <br />Issues such as multiple street name abbreviations, the combination of alpha characters and numbers such <br />as B2 and C2, missing or incorrect directionals, and others have often forced the Postal Service to sort the <br />mail manually at a much higher cost. Thus this change can be an improvement. <br /> <br />Generally the new street names will not be an issue, but I can make a few brief suggestions. The names <br />should not be excessively long or contain numerous words. Directionals and suffixes are fine, but <br />should not be part of the street name such as "123 South Lane" or "123 Roseville Avenue Road". <br />Obviously you should also avoid using special characters such as fractions or hyphens. <br /> <br />Again, with sufficient lead time and proper customer notification this change should be very smooth. <br />The Postal Service can enter the new street name as a "change alias" which allows us to sort to both the <br />new and old street name. The change alias will also help notify mailer software that a street name change <br />has taken place. <br /> <br />If you have any questions or concerns please feel free to contact me, Don Wandzel, Manager, Address <br />Management Systems, at 612-349-4476. <br /> <br />Sincerely, <br /> <br />':tJ~/~ <br /> <br />Donald Wandzel, <br />Manager, Address Management Systems <br />