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HRA Meeting Minutes – Saturday, April 21, 2012 Page 11 1 a separate Economic Development Authority (EDA). Member Willmus questioned if the HRA couldn’t 2 fill the same role as an EDA, whether for commercial or housing redevelopment. 3 4 Member Quam opined that mixed use and walkabilty depended on commercial being in the mix. 5 6 Chair Maschka concurred, noting the park amenities in that mix as well. 7 8 Member Masche concurred, noting the unique and huge commercial aspect in Roseville. 9 10 Ms. Raye noted the great reputation developed among its peers in the HRA’s planning and presentation 11 of the Living Smarter Fair and people using the website; and suggested building on that idea and further 12 facilitating those efforts; with Ms. Kelsey suggesting that the HRA consider developing a Living 13 Smarter house as a model, or even a demonstration neighborhood, with upgraded efficiencies, 14 redesigned home with 5-6 floor plans created by the U of MN students. 15 16 Chair Maschka supported such a concept if the process and details could be determined, with 17 development of a program for touring the homes or neighborhood; basically the HRA putting money 18 into facilitating/demonstrating, but not actually performing the tours. 19 20 Discussion ensued regarding whether corporate sponsors could be found to do the project(s) if the HRA 21 found the land; basing it on a Tour of Homes or remodeling show or “idea” house; HRA publicizing the 22 house; showing young families how to re-function a small space; and utilizing and emphasizing the 23 current housing stock, ideal for Generation Y and Baby Boomers and advantages of their moving from 24 third-ring suburbs with 2-story homes to the ramblers offered by Roseville to facilitate their current and 25 projected life style needs. 26 27 Further discussion included additional benefits for families with young children with the favorable 28 school district, top quality day care within neighborhoods, public transit for either downtown versus the 29 cost of driving downtown, phenomenal park system; and again emphasizing the Living Smarter 30 campaign as the heart of those amenities and creating positive rationale for people moving to Roseville. 31 32 Chair Maschka questioned if the movement should emphasize Living Smarter or “Living Simpler?” 33 34 Additional discussion included visibility of the GMAC (housing financing) and the need to increase that 35 awareness in the media since applications to the program are so low. 36 37 Chair Maschka suggested the HRA consider a home redevelopment program idea for cable such as 38 HGTV efforts. 39 40 Member Quam suggested workshops designed specifically toward reconstructing ramblers, with 41 before/after photos and specific hands-on breakdown for do-it-yourselfers by budget or planning 42 phases, with specific information going beyond the old Planning books, making it alive and pushing it 43 to the next level, with workshops, videos and a planning book; further enhancing the on-line Green 44 Planning book. 45 46 Reiterating the goals, the following were confirmed. 47 Multi-family housing 48 Exploit “target” sites 49 Senior, affordable housing (integrated) 50 Continue to Market the Community 51 Single-family 52 Blight 53 Economic Development 54