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1998 Residential Survey
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1998 Residential Survey
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5/9/2014 12:33:44 PM
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5/23/2012 3:29:10 PM
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Those receiving the city netivsletter ��as also asked: <br />Ho�� effective is the c•ih:° rzetiti•slelter• in keeping y�oir in- <br />formed about activities rn the cir1� -- i�erv �f�ectire, <br />somewhat efjective, rrot too effectii�e, or not at all <br />effective? <br />Eighty-two percent regarded the city newslctter as either "very effectivc'' or'`some��,hat <br />e(fective:" <br />VERY EFFECTIVE , . . . . . . . . . . . . . . . . . . . . . . . . . . 33% <br />SOMEWHAT EFFECTIVF . . , . . . . . . . . . . . . . . . . , . . . . �9°'0 <br />NOT `TOO EFFECTIVE . . . . . . . . . . . . . . . . . . . . . . . 2% <br />NOT AT ALL EFFECTIVE . . . . . . . . . . . . . . , . . . . . 2% <br />DON'T KNOW/REFUSED . . . . . . . . . . . . . . . . , . . . . 5% <br />Only four percent were more critical in their judgrxzents. <br />It was regarded as more effective among residents who feel the quality of liie is excetlent. �vhile <br />it was thought to be less effective arfiong eighteen to forty-four year olds. <br />The reach of the city newsletter has inereased somewhat since the I990 study; and, in addition, <br />its �ffectiveness as an information source was among the highest in the Metropolitan Area. <br />Cable Tele�ision <br />Residents were initially queried: <br />Does your household currently receive cable televis�on? <br />l�ifty-iive percent reported currently subscribing to cable television: <br />YES........................................... 55% <br />NO..................... ..............,.... 45% <br />DON'T KN�W/REFUSED . . . . . . . . . . . . . . . . . . . . . . . . 0% <br />Subscribers were rnore likel_y to be non-college graduates and less likely to he college graduatcs. <br />Cable subscribers were asked a trio of questions about their viewerst�ip habits and prcferenccs. <br />First, the size of the Channel 16 audience ��vas established: <br />During the past six months, have yna� watched tele- <br />casts of the Roseville City Cnuncil Meetings on <br />Channel 16? <br />Channcl 16 w�as viewed by twenty-four percent of all the households in the community; its reach <br />among cable subscribing hausehoids was foriy-four percent: <br />102 <br />
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