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City of Roseville — 2014 Budget Department /Program: Communications Organizational Responsibility: City Manager Department Description The Communications Program provides timely information to residents regarding city issues, activities, and services through the use of all available media resources. The Program's activities are accounted for in Communications Fund. 2014 Goals and Objectives • Undertake a marketing and branding effort for the whole City. • Continue evaluating and improving all communication media produced by the City. • Work with all departments on communication efforts, both to improve and coordinate efforts. • Undertake a community survey. Financial Summary 2014 Budget Impact Items • Personnel increases include a 2% cost -of- living increase for City Staff, as well as organizational changes that resulted in a greater allocation of staffing resources to this program. 2012/2013 Achievements • Reorganized city communication efforts highlighted by the creation of a new Communications Manager position. 35 2010 2011 2012 2013 2014 $ Increase % Increase Actual Actual Actual Budget Buffet (Decrease) (Decrease) Personal Services $124,060 $136,462 $158,959 $169,650 $215,000 $ 45,350 26.7% Supplies & Materials 450 6,606 416 27550 2,500 (50) -2.0% Other Services & Charges 169,718 1891841 1767285 192,495 192,695 200 0.1% Capital Outlay 51527 313076 14,523 101)003 101000 (3) 0.0% Total $299,755 $335,985 $350,182 $374,698 $4201195 $ 45,497 12.1% FTE's 1.25 1.42 1.52 1.52 2.25 2014 Budget Impact Items • Personnel increases include a 2% cost -of- living increase for City Staff, as well as organizational changes that resulted in a greater allocation of staffing resources to this program. 2012/2013 Achievements • Reorganized city communication efforts highlighted by the creation of a new Communications Manager position. 35