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HRA Meeting <br />Minutes – Tuesday, April 15, 2014 <br />Page 3 <br />1 <br />2 <br />Motion: Member Masche moved, seconded by Member Lee to adopt Resolution No. <br />3 <br />HRA 55 entitled, “Resolution of Appreciation for Sponsors and Volunteers of the 2014 <br />4 <br />Living Smarter Home & Garden Fair.” <br />5 <br />6 <br />Ayes: 6 <br />7 <br />Nays: 0 <br />8 <br />Motion carried. <br />9 <br />10 <br />5.Community/Citizen Comments <br />11 <br />None. <br />12 <br />13 <br />6.Consent Agenda <br />14 <br />Acting Executive Director Kelsey briefly reviewed Consent Agenda items; as detailed in the staff report <br />15 <br />and attachments dated April 15, 2014. <br />16 <br />17 <br />a.Acceptance of Housing Resource Center (HRC) Monthly Report for February and <br />18 <br />March 2014 (Attachment 6.a) <br />19 <br />b.Approve transfer of funds for administrative and staff service fees per approved contract <br />20 <br />for January, February, and March 2014; in the amount of $7,942.50 for Administrative <br />21 <br />Services and in the amount of $26,450 for the Housing Program Manager (Attachment <br />22 <br />6.b) <br />23 <br />c.Approve transfer of funds for financial fee per approved contract with the City of <br />24 <br />Roseville for January, February and March 2014; in the amount of $2,415.50 <br />25 <br />(Attachment 6.c) <br />26 <br />d.Quarterly Financial Updates by Fund (Attachments 6.d) for Funds 722, 723, 724, 720, <br />27 <br />and 721 <br />28 <br />e.Abatement Report Update (Attachment 6.e) <br />29 <br />30 <br />Discussion included removal of the Director’s funding from the budget, with no resources <br />31 <br />current allocated, pending future direction given; the nearly depleted collateral in Program #82 <br />32 <br />for marketing materials, and current lack of direction from the City Council for a timeline for <br />33 <br />involvement of the City’s Communications Manager in developing a citywide branding and <br />34 <br />marketing campaign beyond recent City Council approval of a website enhancement and a <br />35 <br />broader scope for that position at this time before delving into the finer points. <br />36 <br />37 <br />In response to questioned raised by Member Masche on marketing efforts, Member Etten, <br />38 <br />from the City Council’s perspective, advised that the initial efforts, including for the HRA, <br />39 <br />would be for the Communications Manager to take that work from individual departments over <br />40 <br />time and coordinate that work. Member Etten noted that this would involve staff-wide <br />41 <br />meetings with key department personnel during that evolution, and including the efforts of the <br />42 <br />newly-appointed and created Community Engagement Commission (CEC) as different formats <br />43 <br />are developed and reformulated internally and externally from department to department for a <br />44 <br />cohesive branding. With the Communications Manager still pretty new to the position at this <br />45 <br />point, Member Etten advised that those broader efforts across the city would take some time to <br />46 <br />develop. <br />47 <br />48 <br />At the request of Chair Maschka, Ms. Kelsey advised that some funds were budgeted for the <br />49 <br />implementation of the Business Retention and Expansion (BR & E) for the 2014 budget year. <br />50 <br />Member Majerus asked whether assisting in funding the Communications Manager position <br />51 <br />could be withdrawn for 2014; Ms. Kelsey sad no and the HRA could discuss whether they <br />52 <br />wanted to continue that funding in 2015 as it relates to the HRA Budget (Program 723) and <br />53 <br />upcoming discussion on using funds from 720 and 721 Community Development Block <br />54 <br />Grants (CDBG). <br />55 <br /> <br />