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Goal: Roseville is a desirable dace to live, work, and play(, <br />Strategy A: Create an attractive, vibrant, and effective city with a high duality of life <br />1) Preserve and maintain community green spaces, parks, and open spaces, and adjust as needed in <br />response to changing community needs <br />2) Promote commercial and residential aesthetics and design innovations; set high standards for <br />landscaping and design of public improvements <br />3) Use infrastructure and other redevelopment efforts to reduce or eliminate visual pollutants such as <br />overhead power, cable, and telephone lines, traffic controllers and junction boxes, etc. <br />4) Maintain and improve infrastructure, including parks, streets, schools, city services, pathways, etc., in <br />an environmentally friendly manner <br />5) Support businesses that serve Roseville's diverse population and provide attractive employment <br />options that encourage people to relocate here <br />6) Collaborate to create a coordinated plan to promote Roseville's business and residential opportunities <br />7) Maintain a balance of commercial/industrial activities that anticipate long-term economic and social <br />changes <br />8) Discourage ad hoc or piecemeal development <br />9) Encourage tree preservation and replacement; make Roseville "bloom" by encouraging decorative <br />landscaping <br />10) Keep city clean and inviting; enforce nuisance ordinances <br />Strategy B: Provide excellent, effective, and efficient city services <br />1) Benchmark and routinely seek community input to evaluate and continuously improve city services <br />2) Participate in regional and intergovernmental collaborations for planning and development <br />3) Coordinate with regional partners to provide high service levels <br />4) Enforce all municipal ordinances <br />5) Invest in staff training and development to improve quality and responsiveness of city services <br />Strategy C: Provide regional leadership in creative and sustainable redevelopment <br />1) Set the tone for private development by having environmentally sustainable public facilities and <br />properties <br />2) Explore and encourage new environmentally friendly energy options for residential, business, and <br />governmental needs <br />3) Support redevelopment that embraces genuine public-private partnerships with benefits and <br />contributions for all <br />4) Partner with redevelopers to remediate brownfields and redevelop industrial sites <br />Strategy D: Enhance the city's diverse business community <br />1) Actively promote Roseville in the greater metropolitan area and throughout the state and region <br />2) Encourage businesses with family -sustaining jobs <br />3) More actively support existing businesses and welcome new businesses <br />Final Draft Goals and Strategies for 1217/06 Open House Page 11 <br />