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Regular City Council Meeting Monday,July 14, 2014 Page 15 Since park renewal efforts and the program itself had been in the community for years, Councilmember Etten questioned if that lack of awareness may be related to a lack of funding in place to pursue the program, and delay in the projects. Mr. Morris opined that this would explain a lot, and as people see the renewal process happening,that would serve to increase their awareness. Given the considerable attention in various media sources for an extended time, Councilmember Etten noted that this had caught his attention. Councilmember Laliberte concurred, if nothing else than the significant amount of money being expended; and questioned how it could have been missed, wheth- er from the cost perspective or from actual construction occurring. Mr. Morris suggested, when doing these projects, billboards or signage clearly identify "Park Renewal Project" as part of their verbiage, allowing residents to make the connection. Mr. Morris opined that the 20% awareness needed to in- crease over the next few years, and he would anticipate and prefer 50% within the next three years. Councilmember Willmus noted that, when the survey was conducted, ground had yet to be broken on the first project; and opined that the significant two-year delay between planning and identified funding allocation may have increased this per- ceived lack of awareness. Mr. Leatherman qualified survey results, by clarifying that the ceiling was not 100% of what it is; with referendum cycles and votes quite often didn't exceed a 75% awareness level; and since the ultimate ceiling was not at 100%, he'd con- sider a 50%to 60%rating as a solid base. Councilmember McGehee stated that she'd also found this shocking, but noted that of course, a referendum had not been held, even though it was shocking to her to find that nobody knew about it. At the same time, Councilmember McGe- hee noted that 98% of respondents were saying that everything was good to excel- lent and they were happy with what the City was doing, and expressed her hope that within that three year period,residents remained happy. Mr. Morris clarified that the movement should be from "good" to "excellent." Mr. Morris reiterated the need for making sure the City is identified with pro- grams in place, emphasizing connecting trails to Central Park and the Nature Cen- ter, as an example. While updating parks may be of lower awareness, if signage needed to be allocated, he would suggest that signage be given to the top three ar- eas of interest expressed by survey respondents as noted. Mr. Morris noted that facilities appeared to be meeting the needs of the community, with survey results