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. PLA~ REPORT DATE: 6 Uecembf'r 1989 CA~E NUMBER: 2044 APPLICANT: RC>3edale Square Limited Partnership North LOCATION: 2803 Lir:co!n D:-i"e Quadrant of Terrace Dr. dO; and Lincoln Drive (see :;ketch) ACTION REQUESTED: Variance to Required Setback to Pylon Sign PL~ CONSliJERATlONS: 1. BACKGRGUND Tt,is is an application for a pyion sign setback variance. Toe applicants IT,aintain that the required 40-foot setbacks fror ~:>th Te:-!"Bce Drive and Lincoln Drive would result in inadequate visibili!.;- i ;0''7', e,: -.,-" :'C1a{j,..-- We have met with th.. applicants and have explained that the. the burden of proving tI:a~ a h:udship exis.:s and to justify the specific se~backs that they ar~ proposing. We e~lained the type of analysis that they should conl' 'ct ane the information that should be ~resef\led to the Planning Comm,5si()n and City COLocil. Since cur meeting with the applicants, we have not seen allY additlo;;al information. We underlitand that they have concluded ttlat they can justify a location 20 feet from Terrace Drive snd 12-1./2 feet from Lincoln Drive. Engineeri;"lg Conslc .:rations The Engineering Department has raised the concern about the potential obstruction of safe sight distance caused by the pia cement of thh. pylon sign. This is an important issue that must be carefully reviewed in the consideration 0 f this reque5t. 2. CONCLUS:CN --- The issues surrounding this application are quite clear. Thf! applicants maintain th 3t 1'1 pylon sign, placed where tf)e ordinance would dictate, would not te visibie to their customers. They initially proj:osed virtually no setback from Lincoln Drive, and we expressed the opinion that placement "las unreasonable. :hey have th~ burden or prol'ing, 1) thst 1'1 hardship exists; 2) that the sped fie :ocal;on they a;-e requesting is reasonabie cnd IIJgic3ily related to the h:lrd!'hip; and 3) that the location they propes!, dues not present a traffic h~lard.