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Attachment A <br />Customer Intimacy (Nordstrom, Ritz-Carlton) <br />❑ We get to know them and solve their problems/satisfy their needs (collaborative) <br />The answers to a brief questionnaire on both culture and value proposition provided a starting <br />point for a facilitated discussion of the current and desired states. Summarized below are the <br />responses, sorted by Council and staff: <br />Core Organizational Culture (current state) <br />City Council <br />❑ Control i9 <br />❑ Collaboration g <br />❑ Competence 6 <br />❑ Cultivation 6 <br />Staff <br />❑ Control 27 <br />❑ Collaboration �7 <br />❑ Competence �3 <br />❑ Cultivation z3 <br />Value Proposition <br />City Council <br />Operational Excellence <br />Product/Service Leadership <br />Customer Intimacy <br />All things to everyone <br />Staff <br />Operational Excellence <br />Product/Service Leadership <br />Customer Intimacy <br />All things to everyone <br />Current state Desired state <br />z9 <br />z <br />6 <br />5 <br />Current state <br />46 <br />z <br />10 <br />12 <br />5 <br />7 <br />z4 <br />10 <br />Desired state <br />4 <br />7 <br />3� <br />24 <br />The Council and staff engaged in a discussion regarding the organization's value proposition- <br />noting the solid agreement on the current state, and a general agreement about the primary and <br />secondary focus for the future desired state. <br />The group came to a general consensus that customer intimacy is the primary value proposition. <br />The group agreed to continue this discussion in order to determine the changes necessary to <br />achieve the desired state. <br />