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102. What is your primary source of in- <br />formation about the City of Rose- <br />ville? <br />DON'T <br />KNOW/REFUSED ...... 0% <br />NONE....................0% <br />CITY <br />NEWSLETTER ........ <br />390 <br />LOCAL <br />NEWSPAPER ......... <br />90 <br />CITY <br />WEBSITE........... <br />230 <br />CABLE <br />TELEVISION ........ <br />1% <br />WORD <br />OF MOUTH ........... <br />90 <br />SOCIAL <br />MEDIA ........... <br />170 <br />MAJOR <br />NEWSPAPER ......... <br />20 <br />103. How would you most prefer to re- <br />E-MAIL..................70 <br />ceive information about Roseville <br />CITY WEBSITE........... <br />200 <br />City Government and its activities <br />PUBLICATIONS/NEWSLTRS..26o <br />-- (ROTATE) e-mail, information on <br />MAILINGS TO HOME ....... <br />200 <br />the city's website, city publica- <br />LOCAL WEEKLY PAPERS ..... <br />70 <br />tions and newsletters, mailings <br />CABLE TV................1% <br />to your home, local weekly news- <br />CITY FACEBOOK PAGE ..... <br />11% <br />paper coverage, cable television <br />TWITTER.................20 <br />programming, the city's Facebook <br />NEXTDOOR................60 <br />page, the City's Twitter feed <br />SCATTERED...............1% <br />or Nextdoor? <br />104. Do you recall receiving the City <br />YES....................820 <br />publication -- "Roseville City <br />NO.....................170 <br />News" -- during the past year? <br />DON'T KNOW/REFUSED ...... <br />20 <br />IF "YES," ASK: (N=328) <br />105. Do you or any members of your YES....................920 <br />household regularly read it? NO......................70 <br />DON'T KNOW/REFUSED ...... 1% <br />106. How effective is this city <br />publication in keeping you <br />informed about activities in <br />the city -- very effective, <br />somewhat effective, not too <br />effective, or not at all ef- <br />fective? <br />VERY EFFECTIVE ......... 380 <br />SOMEWHAT EFFECTIVE ..... 460 <br />NOT TOO EFFECTIVE ...... 120 <br />NOT AT ALL EFFECTIVE .... 20 <br />DON'T KNOW/REFUSED ...... 20 <br />I would like to ask you about social media sources. For each one, <br />tell me if you currently use that source of information; then, for <br />each you currently use, tell me if you would be likely or unlikely <br />to use it to obtain information about the City of Roseville. <br />(ROTATE) <br />16 <br />