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2020_0921_CCPacket
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2020_0921_CCPacket
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1/10/2022 1:59:47 PM
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Roseville City Council
Document Type
Council Agenda/Packets
Meeting Date
9/21/2020
Meeting Type
Regular
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•Conducted targeted training programs increasing staff knowledge on product benefits and service <br />capacity. <br />•Established new business processes including targeted, web-based e-commerce programs increasing <br />organic business growth while reducing expenses for more than 40 clients. Ie. "Bonus Monthly Flat", <br />"Yeti 45 Give Away", etc. These programs resulted in additional financial penetration. <br />•Increased Finance and Insurance per copy and total profit margin quarterly. <br />•Gathered client database information presenting strategic plans reducing advertising budget, <br />increasing ROI, and improving customer retention. <br />SENIOR BUSINESS CONSULTANT | The Reynolds & Reynolds Company – Dayton, OH 09/13 – 12/17 <br />Educated and collaborated (quarterly at a minimum) with clients across controls, risk exposures, client <br />retention strategies, process weakness, and productivity inefficiencies. Interviewed and shadowed <br />clients, collecting information and analyzing reports. Interpreted data determining weaknesses and <br />improvement opportunities. Detailed process improvement and realistic aggressive growth objectives. <br />Prepared budgets, reviewing P&Ls, and achieving margin targets consistently while aligning with <br />company growth strategy. <br />•Senior Business Consultant acknowledged for successfully completing software migrations and <br />software launches in 43 of 50 states. <br />•Shattered our status quo as the lead Consultant on a record 17-rooftop CRM and mobile application <br />software launch involving more than 30 Reynolds Consultants and IT specialists. <br />•Chosen to help develop and introduce an industry 1st technology - Digi Sales. A geo location sales <br />application for Android and iOS devices using GPS. <br />•Personally designed numerous successful E-commerce campaigns for targeted markets using digital <br />creatives; ie. "Great Grill Give Away", "Flat Screen TV Bonus" "Factory Aftermarket Upfit", etc. I was then <br />able to track their increased R.O.I. to the dollar using their CRM software which is attached directly to <br />their DMS software. <br />•. <br />REGIONAL ACCOUNT MANAGER | CarSoup.com – Bloomington, MN 08/09 – 09/13 <br />Cultivated long-term relationships with 150+ Twin Cities/Red River Valley franchise, independent, and <br />Motorsports dealers. Identified digital advertising and marketing strategies increasing brand awareness <br />and market reach. <br />•Integrated database integrity improving Salesforce.com CRM efficiency. <br />•Created and implemented digital marketing campaigns for clients such the Luther Auto Group, Walser <br />Auto Group, Rydell Auto Group and many more. Campaigns were then broadcast as regional television <br />advertisements. <br />•I was responsible for the Regional Account Manager role/job title being established at CarSoup.com. <br />This specific role provided the flexibility to sell to independent and franchise power sports and <br />automotive dealerships in Minnesota and Wisconsin without geographic limits. <br />•Eclipsed annual $1.5M revenue growth goals for 3 consecutive years by implementing key digital <br />marketing programs and e-commerce initiatives. <br />INTERNET SALES DIRECTOR |Romano Ford and Volkswagen – Fayetteville, NY 04/05 – 06/09 <br />•Promoted to Internet Sales Director responsible for a team of up to 10 internet sales representatives. <br />•Credited for developing the companies first Internet Sales/ Business Development Center in <br />accordance with CRM software integration and OEM standards. <br />•Aggressively surpassed company projections for total internet sales from 75 units in 2005 to over 390 <br />units in 2008. <br />•May 2008 – single month company wide sales goal record – 54 units sold and delivered. <br />•Ford Blue Oval Certified Sales Consultant – Volkswagen Certified Sales Consultant <br /> <br />
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