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������ ���� <br />����}�F.I.�� <br />March 15,2006 <br />Mr. Neal Beets <br />City Manager <br />City of Roseville <br />2660 Civic Center Drive <br />Roseville, MN 55113-1899 <br />Dear Mr. Beets: <br />k,�sd�kCr�.eti <br />_� . <br />, : � � t���r3�a;;a=�. � �r�;iaaeaas� <br />:r.h} �r�'.'� .. ,!• .k.. <br />rn•.:� i. . . . .. <br />As a member of the Board of Directors of the Roseville Visitor's Association, I have <br />participated in nearly all of the discussions and the resulting RVA request that the City <br />Council consider renaming county currently designated by alphabetic letters. I concur <br />with the position of the RVA that it would be a move that would be more in line with <br />what we feel would be the appropriate image of Roseville: a vibrant, modem and integral <br />member of the Twin Cities Metro. <br />In my other local role as General Manager of Rosedale Center, a major financial engine <br />of the community, I see benefits as well. Rosedale is considered a super regional <br />shopping center due to its strong sales. However, it has been my experience that some <br />national retailers that we are trying to attract to Rosedale, upon hearing that we are <br />located with most access obtained from a road referred to as "B2," have initial concerns. <br />We have to assure them that the road is fully modern and carries the kind of traffic that <br />they want to be sure would afford easy access to �tasedale and their store. It is a <br />misconceptionI believe they form fro� the name of the road, one that we have to�alce <br />an effort to overcome. As I am sure you can understand, with our $50 million investment <br />in The Plaza at Rosedale proj ect that we are currently trying to lease, we would like to <br />deal with no more misconceptions than absolutely necessary. <br />Please feel free to call me to discuss, but consider me a supporter of this initiative. <br />��n��rc�y, <br />� , }�•�' � �� <br />� �;: f � �� {� �- <br />, . tr._.�. �- - <br />Rollin W. Hunsicker, CPM, CSM <br />Vice President/Genera� Manager <br />Jones Lang LaSa��e/�asedale Center <br />