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SUMMARY OF KEY INFORMANT INTERVIEWS <br />In Apri12004, interviews were conducted with several individuals to determine opportunities and <br />barriers in passing a local smoke-free workplace ordinance. Bloomington Public Health staff <br />and Advisory Board of Health members conducted the interviews. These interviews were <br />conducted before the Minneapolis and S� Paul City Councilsproposed smoke free <br />workplace/restaurant and bar ordinances. The following were interviewed: <br />Jill Birnbaum, Director of Advocacy, American Heart Association, Greater Midwest <br />Affiliate <br />Bonnie Carlson, Presidentand CEO, Bloomington Convention & Visitors Bureau <br />Don Eslinger, Pastor, Normandale Hylands United Methodist Church, member of <br />Bloomington Ministerial Association <br />Jeremy Hanson, Public Policy Director, Minnesota Smoke-Free Coalition <br />Neil Peterson, Executive Director, Bloomington Chamber of Commerce <br />Kevin Sawatsky, General Manager, Ramada Inn Airport & Thunderbird Convention Center <br />Janel Waldock, Community Policy Project Manager, Blue CrossBlue Shield of Minnesota <br />Jeanne Weigum, President, Association for Nonsmokers, Minnesota <br />Informational Interview Key Findings <br />* All persons interviewed are very interested in this issue and the outcomes of this study. <br />� Bloomington is viewed as a progressive community that supports tobacco prevention <br />initiatives. Many believe that if Bloomington enacts a smoke-free workplace/restaurant and <br />bar ordinance, other metro communities will do likewise. <br />+ On apersonal level, all of those interviewed understand the relationship between secondhand <br />smoke and negative health effects, are aware of the widespread adoption of smoking bans in <br />other cities/states, and appreciate smoke-free environments. <br />* Most of those interviewed believe that the state will not enact a smoking ban until several <br />communities have done so. "If local government doesn't do it, it won't happen." <br />■ Some interviewees may not publicly support a local ban; but when given a choice between a <br />broad workplace smoking ban, including restaurants and bars, and a narrower restaurant and <br />bar-only smoking ban, all interviewees favored a broader workplace smoking ban to avoid <br />singling out a particular category of business. <br />• The focus of a local smoking ban must remain on "protecting the public's health." <br />+ The success factors identified in gaining support for a local ban were (1) positioningthis <br />issue as one the vast majority of the public supports and (2) engaging citizen support in the <br />process. <br />12 <br />