Laserfiche WebLink
v <br /> ECONOMIC <br /> OUTLOOK mncsoia business owner David Melberg <br /> uun cite plenty of reasons for optimism <br /> Matiout the future of the slate's economy. <br /> Like most entrepreneurs.Melberg recognizes <br /> that a balanced state budget,a highly educated <br /> work force,it Twin Cities venture-capital pool <br /> Wh rivaling that of any metropolitan area this size <br /> in the nation,and a wide variety of healthy in- <br /> dustrial sectors provide Minnesota with a solid <br /> shield against the recession that many econo- <br /> mists predict will hit the nation in the next two <br /> to five years.What many may not realize is that <br /> the industry Melberg joined in 1971 is probably <br /> inneso a the best weapon in the arsenal Minnesota has to <br /> draw on to defend against the next economic <br /> downturn. <br /> A Hector-based farmer who grows corn.suy- <br /> bcans,and sugar beets,Melbcrg exemplifies the <br /> carefully diversified,financially astute,and for- <br /> ward-looking players who dominate the state's <br /> agriculture sector today.Heiberg funnels his <br /> crops through seven"closed"cooperatives in <br /> M t <br /> which he's an investor.Through such opera- <br /> . . " lions,farmers pool money to build facilities <br /> where value is added to their raw commodities. <br /> Rattling off a lengthy anti eclectic list of prod- <br /> ' ucls generated by the cooperatives,Melberg ca- <br /> sually describes the demand for the soybean- <br /> ' meal-fed specially fish he and other investors <br /> f <br /> are planning to raise through the MinAqua co- <br /> 6d' operative."Tie tilapia,which used to be called <br /> the African perch,doesn't have its own distinc- <br /> • tive taste—it's not fishy.Chefs like that because <br /> they would rather add their own flavor,with <br /> Cajun spices for example,and not have to cover <br /> I <br /> Up the fish taste,"he says. <br /> In addition to his growing knowledge of culi- <br /> nary preferences.Melberg probably has a better <br /> understanding of options and futures than most <br /> . M kbrokers.And he keeps as close an eye on <br /> changing international pulilical and economic <br /> dynamics as any other exporter in the state. <br /> Coupled with the slate's concentration of <br /> leading fool processors and agribusinesscs. <br /> farmers like Melberg—equipped with sharp <br /> business skills,constantly improving technolo- <br /> gy.and it recently overhauled,market-oriented <br /> federal farm bill—make up a robust industry <br /> Our lapmers—who today run diverse,efficient,high-tech operations— poised to take advantage of rapidly growing de- <br /> mand for food.With one in four workers in the <br /> and ag related industries are poised not only to plow under the next recession slate directly or indirectly dependent on the <br /> that blows across the prairie,but are positioning their businesses sector for their jobs.Minnesota agriculture <br /> to feed a growing global marketplace. promises Ili propel the state's economy well in- <br /> to the next century. <br /> No smal <br /> By Kate Peterson <br /> "I"hc Minnesota Department of Agriculture esti- <br /> 34 OCTOBER 1996 TWIN CITIES BUSINESS MONTHLY <br /> • <br />