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07-18-16-WS
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07-18-16-WS
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7/18/2016 12:19:14 PM
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7/18/2016 12:11:20 PM
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<br />City of Arden Hills <br />TCAAP Redevelopment Communication Plan <br />Key Audiences, Tactic and Tools <br /> <br /> <br /> <br />Page 8 <br /> <br />Individuals served by the institutions in Arden Hills <br />Defined <br />Individuals served by <br /> Bethel University <br /> Northwestern College <br /> Moundsview Public Schools <br /> <br />Objectives for communications with this audience: <br /> To increase understanding among citizens of Arden Hills and other key <br />audiences of the opportunities presented by the potential <br />redevelopment of the Twin Cities Army Ammunition Plant site. <br /> To develop understanding of the goals, objectives and timelines of the <br />TCAAP redevelopment among stakeholders. <br /> To create communications channels between the City of Arden Hills <br />and stakeholders within the community and those within other <br />communities who will have an impact on the successful <br />redevelopment of the site. <br /> To build support for the city’s vision among stakeholders who will have <br />an impact on the success of the redevelopment project. <br /> <br />Communication Tools for achieving these objectives: <br /> Arden Hills Notes Newsletter/ TCAAP Supplement <br /> Regular meetings <br /> Media Relations <br /> Public Forum <br /> <br />Media <br />Defined <br />Immediate Community Print Media <br /> Ramsey County Sun-Focus <br /> Shoreview Arden Hills Bulletin <br />Regional Print Media <br /> Pioneer Press <br /> Star Tribune <br /> MinnPost <br /> Metropolitan Council Newsletter <br /> Minneapolis Saint Paul Business Journal <br /> Twin Cities Real Estate Journal <br />Neighborhood Electronic Media <br /> CTV <br />Regional Electronic Media (News and public affairs programming) <br /> KNOW-Minnesota Public Radio <br /> KSTP AM Radio <br /> WCCO AM Radio
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