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Observations <br />Good participation, as far as surveys go! 327 people completed the survey out of 2,822 households, which is about a 12% <br />response rate. <br />People who were engaged electronically had a higher response rate, nearly double that of paper responders. <br />Arden Hills residents are generally satisfied with the newsletter. Nearly everyone reads it! <br />Arden Hills residents would like to receive the newsletter in both print and electronic formats. Of those who responded to the <br />survey via snail mail, 30 percent use a computer to access news. <br />Arden Hills residents (both paper based and electronic respondents) are interested in receiving news alerts about emergency <br />notices, road construction, public works projects (i.e. hydrant flushing, plowing) and development projects. <br />Council columns and feature articles are not seen as useful as other news topics for both paper and electronic respondents. <br />Older residents also did not find Parks and Rec news as useful, while younger residents did not find recent Council action as <br />useful. <br />The individual comments regarding ways to improve communication focus on multiple channels that include mailed newsletter, <br />emailed newsletter, email notices and social media. They want all of these news channels. <br />Arden Hills residents who responded have primary representation from two demographic groups: <br />Those 66 and older who have lived in Arden Hills for 30 or more years <br />Those 36-45 who have lived in Arden Hills 11-20 years. Interestingly, this group is equally bookended <br />by those ages 26-35, 46-55 and 66-75—a diverse range of age groups to serve.