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<br /> . <br /> room was contradicted in the street. But he's stayed', <br /> on the street. <br /> . . , Or on the telephones. to be precise. with a team <br /> of colleagues who work with bim at his home-office . <br /> near Lake Calhoun and another chane bank in down- <br /> tonSt. Paul. Morris believes the telephone captures <br /> a truer flavor 01 people's views than a printed page, <br /> hecause it enables the noll-taker to draw comments <br /> from someone who is ta'citurn. Morris survevs corpo- <br /> rations' markets and management as well" as come <br /> munities and political landscapes. <br /> While most 01 his municipal work has been in the <br /> suburbs, he did a survev of Mmneapoiis last vear for <br /> Alderwoman Barbara Carlson, and' be was disturbed <br /> bv the amount 01 fear he lound Deople there lelt <br /> toward their neighborhooQs, In north and northeast <br /> Minneapoiis. eSDecially, he lound strong fears that <br /> crime is out of control. <br /> "] became alarmed bv our data when I saw the 00- <br /> tential mass exodus." Morris said. He believes r,1inTIe- <br /> apolis city officials can stem the tide of emigration if <br /> they take iirm sreps to improve public safety, such as <br /> hiring more police and orgarnzmg more neighborhood <br /> watch Drograms, But :\1orns savs he's been disap- . <br /> pointed. ins read. 1:0 see (he CHY spending more money <br /> on self~oromQ(ional Dublicanons Ihan on -'substantial <br /> things that wouid have made a difference," <br /> No! that Morris disdains communIcations. Ii anv. <br /> thing, it's one avenue he says every city needs to <br /> strengtnen. <br /> "The major problem most communities have is a <br /> basIC misunderstanding and divisIOn. Mv belief is that <br /> a lot of cities' problems could be resolved by better <br /> communications - advisory committees. newsletters, <br /> cable telecasts of meetings and informational pro-- <br /> grams." <br /> Poor communications was a oroblem he detected in <br /> Plvrnomh. the first citv he surveved. in 1973. He.found <br /> that residents in the westernmost section of the city, <br /> WhICh had a different school district from the rest of <br /> Plvmouth. felt isoiated and disconnected. Clrv offi- <br /> cials then sent regular newsletters about local eVentS <br /> and moved city council meetings to neIghborhood <br /> meeting halls. <br /> Three vears later. Morris was hired to measure the <br /> opinions ihere agam, and found the sense of distance <br /> and isolation largely had vanished. <br /> "] view the suburbs as precursors of what's going to <br /> go on in the state," said Morris. He thinks the suburbs <br /> have a Jump on the cities and small towns because <br /> they have an abundance of white-collar. professionai- <br /> teclmicaJ-owner types who tune into the media and . <br /> care about being current. <br />