08-27-25 EDC Agenda Packet - Laserfiche WebLink

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ECONOMIC DEVELOPMENT COMMISSION – JULY 23, 2025 11 Commissioner Daniels said it comes down to a relevant and timely agenda or if there are enough people involved who feel invested. Is there some way these businesses will feel like there is an opportunity for them to share their experiences or increase their customer engagement? If we can get specific businesses to commit and get excited about these events, they can help spread the word. Commissioner Gronquist said once we receive RSVPs we can reach back and ask them to invite some other businesses. Commissioner Daniels said we can do the same thing with the Facebook post. We can ask businesses that reply that they are attending to share the information on their page. She would hate it if we plan a great event but the attendance is low. That may set a low expectation for the people who do attend. Senior Planner Fransen said we want to have enough events so people are aware of them but not too many that it feels like no big deal to skip one. She said we can confirm the event title and location and update the invitation. Once we have the date, there is opportunity for sharing it. Commissioner Gronquist said the electronic notices are easy to update as we confirm speakers and topics. She thinks we have one shot at a mailing, but the electronic messaging can go out now and get more specific. Senior Planner Fransen asked if the Commission thought we needed to have the speakers confirmed before the mailing. Commissioner Gronquist thought it could be kind of vague, but we need enough to make if feel important. Chair Murchie suggested “the Sheriff and a conversation with community leaders coming together to discuss resources”. Commissioner Gronquist said the emails can be repetitive. As a business owner she doesn’t mind being contacted three times. It is a good reminder. People get busy and emails get lost so repetition is fine with her. Senior Planner Fransen asked if Commissioner Gronquist can put together the first draft of a post card. Commissioner Gronquist confirmed. Senior Planner Fransen thinks the mailing should be sent approximately 5-8 weeks ahead of the event. City Administrator Jagoe said we should allow two weeks for Senior Communication Coordinator Michlig to look at the draft post card. She can help make sure the message is consistent with the message formatting and logo. Chair Murchie offered to regroup on Friday.