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animated design solutions along all street <br />frontages and pedestrian ways. <br />Architectural guidelines include the <br />following: <br />Varied taVade treatment at V' Floor <br />• Provide a variety of building types and <br />styles, expressed both in large scale <br />(overall building) and small scale <br />(design details); <br />• Designs should minimize blank walls <br />along the public rights-of-way and <br />should consider all street frontages, <br />including buildings at corners, as <br />primary elevations; <br />• Emphasize transparency at street level <br />to encourage two way viewing — both <br />window shopping and `eyes on the <br />street'; <br />• Promote interesting, animated <br />architectural features without being <br />thematic or artificial. The use of <br />decorative wrought iron is encouraged <br />to evoke historical materials used and <br />fabricated downtown. Faux decorative <br />elements are discouraged; <br />Downtown Centerville <br />Master Plan & Development Guidelines <br />• Avoid large, unarticulated fagades; <br />• Emphasize important intersections by <br />placing distinctive architectural elements <br />or interesting fagades at these <br />prominent locations; <br />• Provide a variety of front elevations for <br />rows of buildings along any given block; <br />Scale, Proportion and Height: Mixed -Use <br />Corridors <br />• Articulate front fagades with projections <br />and recesses; <br />• Encourage variety in building height <br />along front elevations and allow <br />changes in roof treatments. <br />January 4, 2006 Page 24 of 34 <br />